Startup Professionals Musings

MAY 6, 2017

You don’t like it, millennials won’t put up with it, and current productivity levels at work continue to decline. Yet most startups soon degrade into the negative work environments of more mature businesses, unless they know how to change their approach right from the beginning, and continually focus on the key pillars of work transformation.

Satisfaction 67

Satisfaction Coach Startup Organization 67

Startup Professionals Musings

JANUARY 10, 2018

We have all heard how messages change, when passed up or down the line, even without any politics or personal agendas. Market changes happen rapidly and regularly these days, requiring a realignment of skills, processes, and approaches to keep up. Utilize technology and tools for collaboration and sharing.

Startup 62

Startup Organization Customer Custom 62

Startup Professionals Musings

APRIL 7, 2017

Don’t start from how you want to sell. Start with a new understanding of real customer solutions needs, their search process in finding you (referral, website , social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. Include planned measurements and metrics.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

APRIL 17, 2017

Of course, nobody really knows all of what tomorrow will bring, in terms of globalization, digital technology, or demographic shifts, but most experts agree that certain elements are already obvious, and things must be done today to get your business ready in time. Data technology facilitates more fact-based decisions.

Company 55

Company Companies Artificial Inteligence Technical Review 55

Startup Professionals Musings

AUGUST 16, 2017

Start looking for what is right in a person or business situation, instead of looking for what is wrong. When people feel good about themselves, the business looks positive, productivity goes up, and relationships are a lot better. Start your day with a positive business challenge. Experience without learning is wasted effort.

Software Review 57

Software Review Technical Review Startup Press 57

Startup Professionals Musings

DECEMBER 27, 2017

I started out in business as a techy geek, so I understand why technologists starting a new venture spend so much effort getting the product just right. Hyman started his career at the preeminent search firm Heidrick & Struggles, and has built four companies, so he knows the ropes.

Startup 72

Startup Technical Review Metrics Competition 72

Startup Professionals Musings

DECEMBER 10, 2017

With the latest advances in software technology, it’s no longer cost-prohibitive for business entrepreneurs, who can’t yet afford a human resources department, to take advantage of analytics tools. Almost any startup can start with Excel, and move to open-source data analysis tools, including Python or RStudio.

Tool 53

Tool Entrepreneur Statistics Metrics 53

Startup Professionals Musings

MARCH 8, 2017

Most social media outlets don’t require a subscription charge, but they certainly require an investment to be hard hitting – in people, in technology, your reputation, and your time. As with many startup activities, you only have one chance for a great first impression. Find the right tools to analyze the ROI.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

FEBRUARY 24, 2017

Use your knowledge of evolving needs and technology to add more value than competitors, and introduce clients to each other to build partnerships. Unless you have deep pockets, you won’t survive without an adequate margin, including all the costs of running a business and staying current with technologies and market changes.

Social Media 56

Social Media Pricing Technical Review Demand 56

Startup Professionals Musings

AUGUST 4, 2017

Show how production workflow software expands customer reach, streamlines processes and reduce costs, rather than merely introducing the latest technology. One metric now commonly used is called the Net Promoter® Score (NPS). Marty Zwilling Published by Xerox Small Business Solutions on 07/31/2017.

Customer 85

Customer Custom Product Marketing 85

Startup Professionals Musings

FEBRUARY 5, 2017

In my own work as an advisor to many entrepreneurs and startups, I see many who are focused on that single big disruptive innovation that will change the world. It’s a good start, but that’s not the continuous flow of smaller innovations required to survive, thrive, and win in today’s rapidly changing world. Ideas are the beginning.

Startup 81

Startup Metrics Organization Ideas 81

Startup Professionals Musings

APRIL 14, 2017

As a startup, you need to use your limited resources to excel at a few core things for your best customers, in order to stand out and get the momentum going. Pick a single metric that is the focus for all growth. Customers today have adapted to a fast-moving world, and they expect every business to keep up. Less is more.

Competition 65

Competition Social Media Metrics Customer 65

Startup Professionals Musings

NOVEMBER 24, 2017

What neither group seems to fully comprehend is that retail needs to fundamentally change to succeed, far beyond the addition of an online component, to meet the experience expectations of today’s generation, an oversupplied global marketplace, and technology for instant pricing and distribution. For existing businesses, it’s harder.

Customer 52

Customer Custom Technical Review Summary 52