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7 Steps To A Winning Social Media Marketing Campaign

Startup Professionals Musings

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his classic book. More important than finding a community, is creating one, with your blog and other social media engagement.

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Equity Investment Platform Preparation Best Practices

Startup Professionals Musings

I recommend an easier way – using an investment platform like Gust, EquityNet or SeedInvest. Another advantage of online investor and equity crowdfunding platforms is that they will force you to pull together your story and documentation in a more consistent and complete fashion than you might otherwise bother.

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Glossier just laid off one-third of its corporate employees, mostly in tech

TechCrunch LA

W]e are shifting our technology strategy to leverage external partners for parts of our platform that we’re currently maintaining internally,” Weiss wrote in the email announcing the layoffs to staff. The cuts, which amount to around one-third of Glossier’s corporate workforce, will primarily impact the company’s technology team. “[W]e

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The makers of the virtual influencer, Lil Miquela, snag real money from Silicon Valley

TechCrunch LA

Brud , the actual company behind one of Instagram’s most popular virtual influencers (it’s a thing), has raised millions of dollars from Silicon Valley investors because this is 2018 and everything is awful. — maya kosoff (@mekosoff) April 19, 2018. “[Manufacturing] social influence.” It worked. .

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7 Steps To A Memorable New Venture Marketing Rollout

Startup Professionals Musings

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. Traditional marketing hype won’t get you the attention you need. every month.

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Meet the 25 Startups Competing at SXSW Startup Night 2018

Tech.Co

And while that cliché has been said about everything in the Lone Star state for years, it rings particularly true for the hottest startups showcasing their big innovations at SXSW Startup Night 2018 presented by the Kauffman Foundation and TechCo. If the user shares the add on social media, they earn an extra $.25.

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10 Positive Signs For Starting Your Own Business Now

Startup Professionals Musings

Statistica reports that almost 20 percent more companies went public in 2018 versus 2017. Investors are showing an increased appetite for new stocks, with a good percentage of deals pricing above the marketed share price range. The world is a now single market, both homogeneous and heterogeneous.

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