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5 Ways To Focus Your Strategy On Delighting Customers

Startup Professionals Musings

The world keeps changing, and visible business strategies that worked well in the past, including being the premium brand or low price producer, simply don’t get the customer loyalty they once did. Today, customers are looking for real relationships, a memorable shopping experience, and satisfaction of a higher purpose.

Customer 133
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8 Keys To Attracting More Talent Than The Competition

Startup Professionals Musings

Of course, as you work with contract players, explore the potential for a long-term relationship, and wait until your organization matures to pursue career positions. You can advertise your “greener” strategy, which today will get you greater customer loyalty and advocacy. Marty Zwilling First published on Inc.com on 09/24/2020.

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6 Ways To Make Your Business Presentations Stand Out

Startup Professionals Musings

As an entrepreneur, I understand your passion when pitching your solution to investors and customers, but passion alone won’t make one more technology pitch stand out above all the rest. Good relationships are the primary basis for trust in business, leading to supportive investors, loyal customers, and effective partnerships.

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10 Marketing Strategies To Drive Exponential Growth

Startup Professionals Musings

What I want to hear is an innovative marketing and growth strategy that will set you apart in the minds of investors, as well as customers. Today’s customer is especially attracted to companies like TOMS , who donates a pair of shoes for every pair they sell, or Patagonia, with its support for grassroots environmental groups.

Marketing 170
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Reflections On 2019: Andy Wilson, Alliance for SoCal Innovation

socalTECH

Energy Vault has recently attracted a lot of attention including >$100m from Cemex Ventures and Softbank (of course in todays climate that might not be the stamp of approval that it was 6 months ago) and apparently has a promising pipeline of commercial customers. What was the biggest lesson you learned this year?

SoCal 140
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7 Business Experimentation Myths That Are Outdated

Startup Professionals Musings

The result is that you often take a big financial hit, and lose key customers, before you realize that the change didn’t work. For example, several years ago Apple was so convinced that their new Apple III model would be a winner that they rolled it out broadly, rather than do a controlled release first with some key customers.

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What Does the Post Crash VC Market Look Like?

Both Sides of the Table

We’ll just wait until companies that last raised in 2019 or 2020 come to market.” Of course our execution against the strategy has had to change but the strategy has remained constant. discipline & focus. In 2009 we could take a long time to review a deal. By 2021 we had to write a $3.5m