Startup Professionals Musings

SEPTEMBER 2, 2020

Of course, drivers have to be backed up by some realities, like necessary resources, adequate skills, relentless determination, and a market of people interested in supporting your dream. This is the genesis of all “customer-centric” thinking and marketing. Marty Zwilling First published on Inc.com on 08/18/2020.

Entrepreneur 124

Entrepreneur Satisfaction Startup Technical Review 124

Startup Professionals Musings

OCTOBER 9, 2020

This lets you evolve your strategy with the market. Optimize staffing overhead and flexibility in a fluid market. Today you need that budget for market fluxuations, pandemics, and product updates. Higher worker engagement and satisfaction. Marty Zwilling First published on Inc.com on 09/24/2020.

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Competition Startup Demand Training 168

Startup Professionals Musings

DECEMBER 20, 2019

I believe the days of the “job work” mentality are thankfully waning, with more people looking to get satisfaction by making the world a better place, rather than just tolerating brain-numbing work to fund enjoyment elsewhere. The world is a now single market, both homogeneous and heterogeneous. Marty Zwilling.

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Startup Social Media Satisfaction Entrepreneur 128

Startup Professionals Musings

OCTOBER 7, 2020

All customer interfaces must be designed by Marketing. Even the most innovative solutions today won’t succeed without marketing. Unfortunately, even today many engineers and product developers believe that marketing is just for advertisements. Aim for the global market, neutralizing any cultural bias.

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Startup Customer Custom Design 141

Startup Professionals Musings

SEPTEMBER 25, 2020

Today, customers are looking for real relationships, a memorable shopping experience, and satisfaction of a higher purpose. This has to start with doing the customer interaction work to isolate the needs and drivers in the market you intend to serve. Marty Zwilling First published on Inc.com on 09/10/2020.

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Customer Custom Satisfaction Examples 133

Startup Professionals Musings

MARCH 18, 2020

The authors recommend, and I support, the establishment of a transformation advisory board, including key board members, the CEO, and a couple of outside experts who understand the market, to set mandates, define milestones, and make funding decisions. Marty Zwilling First published on Inc.com on 03/03/2020.

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Metrics Training Satisfaction IBM 122

Startup Professionals Musings

FEBRUARY 19, 2020

Until you admit your weaknesses, such as marketing or communication, you team won’t have the courage to take the initiative to show what can be done, and help you learn how to improve. Over time, I learned that I could get more personal results, as well as satisfaction, by enlisting the natural strengths of others.

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Develop Development Technical Advisors Satisfaction 124

Startup Professionals Musings

APRIL 1, 2020

As they watched their market share dwindle instead, they realized too late that these segments were already defined, and they needed a new focused brand to attract customers from other segments. The result will be less visibility, slower growth, with fewer delighted customers and little word-of-mouth marketing.

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Customer Custom Technical Review Examples 123

Startup Professionals Musings

SEPTEMBER 30, 2020

Without a measurable objective, you will be constantly frustrated by not seeing progress, and you will never feel success satisfaction. Avoid fuzzy goals, like making big money or being a market leader. Marty Zwilling First published on Inc.com on 09/17/2020. Develop an “elevator pitch” as an initial path to your goal.

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Startup Professionals Musings

JULY 1, 2020

Based on my own experiences in startups, and many years of advising new business owners, I’m convinced that there are a few common frustrations that we all need to anticipate and prepare for, rather than let them be a surprise and a painful dent in your enthusiasm and personal satisfaction from living your dream. Scaling a business is hard.

Entrepreneur 122

Entrepreneur Startup Course Examples 122

Startup Professionals Musings

JULY 15, 2020

These are the timeless principles that must guide all hiring, marketing, and execution decisions. These will almost always be related to sales and marketing, since they must tie back to cash flow. Marty Zwilling First published on Inc.com on 06/26/2020. Implement the key business metrices you will live by.

Metrics 140

Metrics Entrepreneur Coach Satisfaction 140

InfoChachkie

SEPTEMBER 21, 2015

SaaS-based companies grow - The SaaS market is growing 3x faster than the software market (20% vs. 7%), and this rate is expected to continue through 2020. Overall, according to Gartner, the SaaS market will top $22 billion by 2015. Time to market. Traditionally, companies have been building their own portal.

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SaaS Entrepreneur Startup Satisfaction 100

Startup Professionals Musings

APRIL 4, 2020

Assimilate a team with the range of skills you need in your business, including development, operations, and marketing. But let me assure you, the real joy, satisfaction, and full potential comes from breakthroughs that change the world. Marty Zwilling First published on Inc.com on 03/19/2020. Try that mindset next time!

Startup 134

Startup Artificial Inteligence Ideas Entrepreneur 134

Startup Professionals Musings

JULY 11, 2020

The best way to start is to enable employee decision making on customer satisfaction issues. Marty Zwilling First published on Inc.com on 06/27/2020. Today the key is building momentum, customization, and continuous innovation. Don’t let your team forget that you can’t have innovation without new actions.

Entrepreneur 131

Entrepreneur Startup Ideas Software Review 131

Startup Professionals Musings

FEBRUARY 24, 2020

While this approach appears to cost more on the surface, it often actually costs you less, when you consider the hidden costs of rework, poor customer satisfaction, employee management, and training required. In addition, they often find the need to pivot as they learn more out their customer needs and solution match to the market.

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Outsource Startup Technical Review Training 123