Remove 2021 Remove Acquisition Remove Customer Remove Marketing
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What Does the Post Crash VC Market Look Like?

Both Sides of the Table

Should SaaS companies trade at a 24x Enterprise Value (EV) to Next Twelve Month (NTM) Revenue multiple as they did in November 2021? This happens slowly because while public markets trade daily and prices then adjust instantly, private markets don’t get reset until follow-on financing rounds happen which can take 6–24 months.

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7 Keys To Sustainably Enriching Your Customers’ Lives

Startup Professionals Musings

As I talk to many of you in my role as business advisor, I still often hear the concern for maximum return to the business and stakeholders, more than a passion for sustainably enriching the lives of your customers and team. This applies to your own team, as well as customers. Make every customer experience memorable.

Customer 114
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Amazon’s Selz Acquisition is Encouraging News for Small Businesses

Tech.Co

Many have seen the acquisition as an attempt to fight back against Shopify's rampant growth during the coronavirus pandemic. The Amazon/Selz Acquisition. Nothing is changing for our customers at this time, and we’ll be in touch with customers as and when we have further updates. What is Amazon Getting from the Deal?

News 136
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7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

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Reflections on 2020: Nick Hedges, MomentFeed

socalTECH

In 2020, the pandemic radically changed the customer acquisition process for many consumer-facing industries. As well as major innovations like our AI-driven customer sentiment analysis, to help our clients listen and adapt to quickly changing consumer behaviors and expectations. Contact our editors for details.

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7 Keys To Scaling Your Startup To Be The Next Unicorn

Startup Professionals Musings

Of course, customer relationships, and penetration into new market segments are also critical elements. A popular approach these days is to advertise a higher purpose that embodies your values, such as protecting the environment or assisting the disadvantaged, to your team, as well as customers.

Startup 151
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6 Ways To Improve Your Odds Of New Business Success

Startup Professionals Musings

If you are the hot-shot technical innovator that invented your solution, make sure you have an equally adept business and marketing expert to complement your skills. “If Pivot early, as required, to tune your features and marketing to meet the market and technical realities. Look for validation from your mainstream customers.