Remove 2021 Remove Platform Remove Social Media
article thumbnail

7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

article thumbnail

TikTok Hopes Startups Can Breathe Life Into Its Shopping Struggles

Tech.Co

Live Shopping is an integral part of the “social commerce” phenomenon – a general term for ecommerce experiences within which customers don’t even have to leave social media platforms to buy items – but other tech companies like Meta, as well as TikTok, have struggled with it in the US and Europe so far.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How long can Zuckerberg afford to bankroll the AR/VR market?

TechCrunch LA

The Facebook parent-company saw its stock price get bludgeoned after a bad earnings report showcased that Apple’s ad-blocking changes are shaving billions off its books and the company’s crown jewel — the Facebook platform — has stopped growing and actually shrank this quarter.

Marketing 246
article thumbnail

6 Keys to Attracting Customers Based On Social Needs

Startup Professionals Musings

For example, my dictate that entrepreneurs need to find a “ painful ” problem to solve (such as high cost, low productivity) to attract customers, doesn’t really account for many successful startup businesses today, including top social media platforms, dating sites, and new fashions.

Customer 172
article thumbnail

How the Tech Giants are Adjusting to Working From Home

Tech.Co

Google has announced that its staff will work from home until at least July 2021. Google has announced that its staff will work from home until at least July 2021. . In the short-term, Facebook employees can work from home until 2021, though offices reopened on 6th July for those who needed to come in.

Google 155
article thumbnail

6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

Customers today quickly get beyond these, and put a competitive priority on the experience of others, reflected in reviews and social media, and their own total experience with your sales process, delivery, returns, and support on their schedule. Marty Zwilling First published on Inc.com on 05/20/2021.

article thumbnail

8 Organizational Cultures Boost Output And Cut Costs

Startup Professionals Musings

Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social platforms such as Slack and Trello. Virtually every collaboration platform and mainline business process today has a cloud-based deployment option. In the U.S.,