2022 Marketing Mentor Technology 
Startup Professionals Musings
SEPTEMBER 22, 2022
Great marketing is required to generate revenue and grow every business, especially new businesses which have no brand recognition nor loyal customer base. Yet, as a business consultant, I still find many of you business leaders relying primarily on your technology, word-of-mouth , or location to attract necessary customers.
Startup Professionals Musings
JUNE 29, 2022
One of the things I’ve learned over my years as a business mentor and investor is that life isn’t fair when it comes to succeeding in business. These authors speak from their own wealth of experience in creating and growing technology startups, marketing, and fundraising. Intelligence and insight: book and street smarts.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Startup Professionals Musings
AUGUST 10, 2022
Thus, in my mentoring of potential technical entrepreneurs who have a real passion for their technology, I often recommend that they find a co-founder who can manage the marketing and execution elements of the new venture. The competition will improve, the market will change, and your customers will demand more.
Both Sides of the Table
DECEMBER 11, 2022
How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. What happened? People were building.
Startup Professionals Musings
MARCH 4, 2022
If you aren’t yet adapting to the market and your customers, you are falling behind. In other words, change in your business has to become the accepted norm, just like it is in your market. Be proactive rather than reactive to market change. Marty Zwilling First published on Inc.com on 2/18/2022.
Startup Professionals Musings
JULY 8, 2022
I offer here their summary of purposes and inspirations that have motivated existing business leaders, with insights from my own mentoring and coaching experience. Many technologists have a passion for a new technology, but only a few are able to communicate the value in terms of future impact on society.
Startup Professionals Musings
NOVEMBER 30, 2022
They rarely highlight their marketing and relationship skills , even though, in my experience, these are more often the key to success in business than product skills. In addition to listening, they spent much of their time communicating their vision and marketing themselves to everyone they encountered.
Expert insights. Personalized for you.
133 
Let's personalize your content