Startup Professionals Musings

MARCH 4, 2022

If you aren’t yet adapting to the market and your customers, you are falling behind. In other words, change in your business has to become the accepted norm, just like it is in your market. Be proactive rather than reactive to market change. Marty Zwilling First published on Inc.com on 2/18/2022.

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Competition Metrics Demand Customer 148

Startup Professionals Musings

OCTOBER 1, 2022

As a mentor to many business professionals and owners, and aspiring entrepreneurs, I find a wealth of innovative ideas, but often less insight on what it really takes to transform ideas into an income stream that can excite new customers into long-term business success. Marty Zwilling First published on Inc.com on 9/16/2022.

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Ideas Startup Case Study Writing 145

Startup Professionals Musings

NOVEMBER 30, 2022

They rarely highlight their marketing and relationship skills , even though, in my experience, these are more often the key to success in business than product skills. In addition to listening, they spent much of their time communicating their vision and marketing themselves to everyone they encountered.

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Startup Customer Custom Technical Review 113

Startup Professionals Musings

MARCH 23, 2022

Many of you business leaders I work with, and entrepreneurs I mentor, have a great strategy and an innovative solution , but struggle with building and motivating the team necessary to run your business. Spend time coaching and mentoring team members. Help them learn more about your vision and future market goals.

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Mentor Social Media Coach Customer 108

Startup Professionals Musings

JULY 8, 2022

I offer here their summary of purposes and inspirations that have motivated existing business leaders, with insights from my own mentoring and coaching experience. I urge you to assess yours, and listen to friends and mentors, to find and highlight a purpose that perhaps you didn’t even see in yourself.

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Technical Review Coach Mentor Customer 143

Startup Professionals Musings

APRIL 16, 2022

Yet I find, as a mentor and outside consultant, that many of you focus only on working conditions and compensation as the key factors determining team engagement , health, and productivity. In my experience, a healthy team is a prerequisite for a thriving business, innovation to meet market needs, and high customer loyalty.

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Technical Review Mentor Social Media Customer 141

Startup Professionals Musings

AUGUST 31, 2022

In my role as a business mentor and advisor, I now always look for a culture and recommend team roles that nurture collaboration rather than contention, communities rather than silos , and transparent communication at all levels. In this age of world-wide markets, you need all the help you can get to attract loyal customers.

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Organization Mentor Startup Training 105

Startup Professionals Musings

NOVEMBER 23, 2022

The result is fewer and fewer new ideas are volunteered by prospective leaders and key team members, and the business suffers from poor customer satisfaction or loss of market share. The challenge is for leaders to really listen to their team and the market, and for every team member to anticipate pushbacks and respond effectively.

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Ideas Netflix Resource Customer 116

Startup Professionals Musings

JULY 27, 2022

For example, BlackBerry was really the first in the smart mobile phone market, but they never thought beyond their tiny physical keyboard as they added new features. One way to do this is to nurture mentoring relationships with experts in other disciplines, as Bill Gates did with Warren Buffet. Always practice thinking outside the box.

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Competition Examples Customer Custom 139

Startup Professionals Musings

JUNE 1, 2022

In my role as a mentor, I challenge every business leader to be more open-minded as they face the challenges of change and new competitors entering their space. It’s easy to jump to conclusions and attack the symptoms of a new problem, such as blaming the marketing team for declining sales. Make your creativity worth their efforts.

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Technical Review Customer Custom Social Media 120

Startup Professionals Musings

MARCH 25, 2022

Thus, over the years of my mentoring and consulting efforts with entrepreneurs, I have a key list of practices that I recommend to everyone starting and growing a business. Don’t make gut decisions based primarily on marketing pitches and hard-sell tactics. Marty Zwilling First published on Inc.com on 3/11/2022.

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Startup Professionals Musings

APRIL 20, 2022

Your role is to provide this enablement, through listening to their needs, and providing personal coaching and mentoring as required. Marty Zwilling First published on Inc.com on 4/5/2022. Jeff Bezos , founder of Amazon, attributes much of his success to building a motivated and enabled team.

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Product Training Customer Custom 109

Startup Professionals Musings

MARCH 30, 2022

I believe these same mindsets are equally applicable to the entrepreneurs I mentor, and all of you small business leaders, so I offer you my summary of the authors’ conclusions, paraphrased here, with my own insights: Be bold in vision, strategy, and resource allocation. Marty Zwilling First published on Inc.com on 3/16/2022.

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Template Demand Social Media Summary 109

Startup Professionals Musings

APRIL 6, 2022

You need to realize that the business role, including financials, marketing, personnel, and team building, only grows over time and your creative role is reduced. But the more you get involved with mentoring and training, the less time you have to enjoy the creative process. Marty Zwilling First published on Inc.com on 3/22/2022.

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Satisfaction Training Customer Custom 92

Startup Professionals Musings

SEPTEMBER 7, 2022

As a mentor to young aspiring entrepreneurs , I often get asked for tips on a strategy to get started. Don’t be shy about networking for advisors with business experience for coaching and mentoring. Marty Zwilling First published on Inc.com on 8/24/2022. The ability to pivot quickly is a key to success.

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Startup Tips Coach Satisfaction 114

Startup Professionals Musings

DECEMBER 9, 2022

One of the attributes that I often recommend to the business professionals and entrepreneurs I mentor is to always be totally accountable for your actions and ideas. Be available for mentoring and coaching to others. Marty Zwilling First published on Inc.com on 11/24/2022. Document plans and progress, with checkpoints.

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Startup Professionals Musings

FEBRUARY 9, 2022

You can’t find the time for coaching and mentoring. Positive team collaboration is a culture that you must foster to increase productivity and the ability to change with the market. Marty Zwilling First published on Inc.com on 1/26/2022. You must never be too busy on daily issues to prepare for and handle these situations.

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Coach Satisfaction Customer Custom 120

Startup Professionals Musings

JUNE 24, 2022

You need leaders who focus on delivering value to the market and dealing with competitors, addressing customer and competitive needs now and in the long-term. Mentoring and coaching are also important. Marty Zwilling First published on Inc.com on 6/10/2022. It’s no secret today that customers are more demanding than ever.

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Customer Custom Coach Organization 110