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Interview With Mike Mothner, Wpromote On Growth, Acquisitions

socalTECH

Last week El Segundo-based Wpromote acquired fellow marketing agency Standing Dog, in a deal which brings the company to 260 employees, and continues to grow the company. Mike Mothner: The business today, is we are a digital agency focused on customer acquisition and growth for businesses of all types.

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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

During my tenure at Expertcity (creator of GoToMyPC and GoToMeeting), one of my responsibilities was leading our online marketing, a role I retained until our eventual acquisition by Citrix. Along with GoToMyPC, companies like Netflix, Classmates and ZoneLabs were learning from each other. free weekly Infochachkie articles!

Content 171
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Interview with Scott Morrow, Curatemedia

socalTECH

We sat down with Scott Morrow President of Curatemedia, to hear more about the firm's strategy and the thinking behind the acquisition and new investment in the firm. Essentially, we're still oriented around social shopping, where our fundamental value proposition is helping consumers figure out what to buy.

Content 165
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Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

His impact has even helped a small country gain admission to the United Nations. He was a life-long entrepreneur and the first business he created out of college (actually, he founded it while he was at Caltech) was a company that manufactured high quality audio speakers. So he launched a company with exclusively paid search.

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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. And for many companies a good deal of their business is still closed over the phone–through their call centers. And then there’s the bigger issue, which is that companies like this want more calls.

Marketing 209
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This Week in Venture Capital – Episode 2

Both Sides of the Table

It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. Maybe even as powerful as search. I think everybody heard about this acquisition. Overture sold for $1.6

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7 Strategies For Beating The Failure Odds Online

Startup Professionals Musings

In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. Search engines like Google are still the primary method for finding information on the Internet. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted.