Acquisition Competition Reference Sales 
Startup Professionals Musings
OCTOBER 6, 2023
Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. Visit reference customers, partners, and vendors. For reference, here is a quick summary of key elements which most investors include in their due diligence process: Key personnel review.
Startup Professionals Musings
JANUARY 24, 2021
Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. Visit reference customers, partners, and vendors. For reference, here is a quick summary of key elements which most investors include in their due diligence process: Key personnel review.
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Startup Professionals Musings
AUGUST 3, 2022
It refers to multiplication factors that occur when complementary actions or approaches are used together for greater impact. Any increase in brand recognition, as well as personal connections, is a multiplier to your existing marketing and sales efforts. In some cases, the best mentor is one of your best customers.
Startup Professionals Musings
JUNE 26, 2020
A business plan is the outward facing definition of the business you hope to drive with your hardware solution, with a hardware overview in the intro to highlight customer value and competitiveness. Call out your top competitors, highlighting your sustainable competitive advantage, including patents, trade secrets. and trademarks.
Startup Professionals Musings
JANUARY 17, 2015
Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. Visit reference customers, partners, and vendors. For reference, here is a quick summary of key elements which most investors include in their due diligence process: Key personnel review.
Startup Professionals Musings
JUNE 13, 2015
None should be considered competitive mutually exclusive to any other. Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. Traditional marketing is sales-focused, one-way push. These give good customer connection and SEO.
Startup Professionals Musings
DECEMBER 23, 2017
None should be considered competitive mutually exclusive to any other. According to a recent social media industry report , 92 percent said that social media is important to their businesses, and more than half report it helped them improve sales. Traditional marketing is sales-focused, one-way push.
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