socalTECH

JUNE 28, 2013

To figure that out, they started building tools to help them sort out Beachmint''s advertising efforts. We caught up with William to learn more about how his experience at Beachmint led to the creation of CampaignEQ and its ad optimization tools. They decided to take what they learned there, to create CampaignEQ (www.campaigneq.com).

Advertising 203

Advertising CPC Tool Startup 203

Both Sides of the Table

OCTOBER 8, 2014

Let me start with the obvious baseline that most people probably know instinctively: Los Angeles is the 3rd largest technology startup ecosystem in the US. Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly. LA By The Numbers. But even this is changing.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

socalTECH

FEBRUARY 1, 2011

The startup is headed by Robert Flynn --a former VC, and co-founder of Liquid Audio, and most recently head of Modern Feed, the company that is now Clicker--who talked with us about his new company. That is starting to show itself in the B2B space. However, as we have seen in the last few years, traditional media has been failing.

Startup 162

Startup Content Advertising Sites 162

Jason Nazar

MAY 1, 2016

For startup entrepreneurs, you can also track these metrics with Google analytics. Customer Acquisition Cost / Cost Per Acquisition . The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. See what other startup mentors have to say about marketing tactics.

Marketing 40

Marketing CPC Metrics .Net 40

socalTECH

MARCH 21, 2013

For example, we've been testing out local search for features phones, specifically, and we're starting a click-to-call prototypes, and even doing application marketing. If someone goes to a certain domain now, instead of seeing a CPC advertisement, we could instead offer them to download different apps.

Mobile 224

Mobile CTO Hire CPC Web 224

Jason Nazar

NOVEMBER 1, 2015

For startup entrepreneurs, you can also track these metrics with Google analytics. Customer Acquisition Cost / Cost Per Acquisition . The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. See what other startup mentors have to say about marketing tactics.

Marketing 40

Marketing CPC Metrics .Net 40

Startup Professionals Musings

JULY 10, 2015

One of the most popular and least successful models I see in new business plans for startups is the so-called Facebook model, providing free services to users while collecting revenue from ads to offset costs and grow the business. For the advertiser, this is the cost-per-click (CPC) model.

Advertising 99

Advertising PPC CPC Sites 99