Advertising Case Study Customer Platform 
Both Sides of the Table
OCTOBER 4, 2009
If you sell a product direct to a customer – in person or on the phone – you need to understand what their pain points are and position your product benefits against those pain points. Many, many tech companies I meet start with a set of “awesome features” and present them to me (and I suspect also to customers). Why Buy Mine?
Startup Professionals Musings
OCTOBER 22, 2021
In my experience, there are good reasons for starting a business, and good ways to go about it in the new online world, but even entrepreneurs with good intentions often don’t have a clue on key principles to follow for this rapidly changing platform. Provide website forums to help customers solve their own problems.
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InfoChachkie
JULY 25, 2012
RingRevenue's unique technology allows online and offline advertisers and publishers to consistently increase revenues from mobile, print, search and email campaigns by tracking the phone calls generated by such ads. Consumers are calling advertisers tens of billions (yes billions) of times a year to inquire about products and to buy things.
InfoChachkie
JULY 14, 2011
Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. You’re right.
Startup Professionals Musings
JANUARY 5, 2019
In my experience, there are good reasons for starting a business, and good ways to go about it in the new online world, but even entrepreneurs with good intentions often don’t have a clue on key principles to follow for this rapidly changing platform. Provide website forums to help customers solve their own problems.
Startup Professionals Musings
DECEMBER 11, 2016
In my experience, there are good reasons for starting a business, and good ways to go about it in the new online world, but even entrepreneurs with good intentions often don’t have a clue on key principles to follow for this rapidly changing platform. Provide website forums to help customers solve their own problems.
Tech Zulu Event
MARCH 16, 2013
Lauren Buchman, a SMCLA board member and B2B marketing consultant who organized the event said, “We will be discussing how to promote your business to your customers when your customers are other businesses. 3. How to promote your advertising or public relations agency to potential clients using social media. Tickets are $10.
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