socalTECH

MAY 5, 2014

Pasadena-based UberMedia , the provider of mobile advertising technology, announced this morning that it has raised $8M in a funding round. UberMedia--which is led by Idealab''s Bill Gross--currently offers up mobile advertising technology which uses social signals and location infromation to optimize ad campaigns. READ MORE>>.

Idealab 164

Idealab Advertising Mobile Pasadena 164

socalTECH

JANUARY 5, 2011

Pasadena-based PostUp , the Twitter advertising startup out of Idealab, said today that it has acquired Echofon , the developer of a number of Twitter applications. Echofon develops applications which allow users to read and post Twitter messages, and which run on the iPhone, iPad, and Firefox.

Idealab 178

Idealab Pasadena Advertising Services 178

socalTECH

AUGUST 4, 2014

Pasadena-based Perfect Market , the Idealab-backed developer of programmatic advertising technology, has been acquired by New York-based Taboola. Perfect Market was backed by Comcast Ventures, Idealab, Rustic Canyon Partners, Square 1 Bank, Tribune Company, and Trinity Ventures. READ MORE>>. READ MORE>>.

Rustic Canyon 147

Rustic Canyon Marketing Idealab Advertising 147

socalTECH

JULY 6, 2010

Pasadena-based TweetUp , the Twitter advertising startup out of Idealab, said today that it has acquired Twidroid , which develops its own Twitter client for Android phones. Tags: tweetup twidroid merger acquisition idealab android phone mobile twitter. Financial terms of the buy were not disclosed. READ MORE>>.

Idealab 189

Idealab Social Media Acquisition Pasadena 189

socalTECH

APRIL 21, 2010

Pasadena-based TweetUp , the Idealab-backed startup focused on monetizing Twitter messages, said today that it has inked two deals to display its search results, one with Twitter client TweetDeck , and another with popular technology blog TechCrunch. Tags: tweetup tweetdeck techcrunch search twitter advertising. READ MORE>>.

Idealab 176

Idealab Pasadena Blogging Advertising 176

socalTECH

JUNE 7, 2013

Pasadena-baesd UberMedia , the Idealab-backed developer of mobile Twitter applications and mobile advertising technology, said today that it has named Michael Hayes as its new Chief Revenue and Marketing Officer. Hayes is an online advertising vet, having most recently been at agency Initiative. READ MORE>>.

Idealab 147

Idealab Advertising Pasadena Mobile 147

socalTECH

JANUARY 31, 2013

Glow Digital Media , a developer of a Facebook advertising platform, said Thursday that it has raised $1.3M The company said it helps direct response advertisers build and manage their Facebook advertising campaigns. offices at Idealab in Pasadena, although the firm is not an Idealab company. READ MORE>>.

Media 150

Media Idealab OpenX Seed Funding 150

socalTECH

MARCH 1, 2010

Altadena-based Perfect Market , which is backed by Idealab, said this morning that it has hired on Robertson Barrett as Chief Strategy Officer at the company. Tags: perfect market idealab software publishing content executive newspaper journalism. READ MORE>>.

Altadena 154

Altadena Marketing Idealab Journal 154

socalTECH

JULY 19, 2010

Altadena-based Perfect Market , the Idealab startup which develops software which helps traditional publishers monetize their archival and current content, said today that it has unveiled a new tool it is calling The Vault. READ MORE>>.

Content 199

Content Tool Search Engine Optimization Altadena 199

socalTECH

MARCH 1, 2012

The firm is backed by Idealab, and is headed by Internet veteran Andy Steuer. I headed up product development to build out their portal services. As Vice President of Development, I took it from zero to a top 10 website in a year and a half, and was part of the management team that took it public.

Southern California 245

Southern California Idealab Startup Customer 245

socalTECH

JULY 11, 2013

Pasadena-based mobile application and advertising developer Ubermedia said today that it has integrated social sharing tool Buffer with its latest version of its Twitter client software, Echofon. UberMedia is backed by Idealab. Buffer develops social sharing applications and tools. READ MORE>>.

Idealab 147

Idealab Pasadena Advertising Tool 147

socalTECH

APRIL 11, 2012

Pasadena-based Punchcard , the Idealab startup developing mobile apps to encourage customer loyalty at retail businesses, announced today that it has launched a new product, Punchcard for Business.

Product 210

Product Idealab Pasadena Mobile 210

socalTECH

FEBRUARY 5, 2015

Pasadena-based UberMedia , the Idealab-backed developer of mobile apps and other mobile advertising products, said today that it has named Yahoo veteran Eric Aledort as the company''s Chief Business Development Officer. UberMedia is led by Idealab''s Bill Gross. ubermedia advertising exchange yahoo mobile apps'

Yahoo 100

Yahoo Idealab Advertising Pasadena 100

socalTECH

NOVEMBER 24, 2008

Pasadena-based Perfect Market, the Idealab startup which is looking to monetize dormant content from publishers, said this morning that the firm's CTO, Dr. Jay Budzik, has been appointed to the Board of Trustees for the Illinois Mathematics and Science Academy, by the Governor of Illinois, Rod Blagojevich. READ MORE>>

Rustic Canyon 100

Rustic Canyon Idealab Marketing Pasadena 100

socalTECH

MAY 2, 2012

Pasadena-based Punchcard , the mobile application developer which develops loyalty programs for retailers, said today that it is now available nationwide, after a debut in Southern California earlier this year.

Idealab 154

Idealab Southern California Pasadena Mobile 154

socalTECH

NOVEMBER 3, 2008

Pasadena-based Perfect Market, which is developing technology to help publishers monetize their archive content, said Monday that it has acquired technology from Mediariver, which can be used to match content and advertising to any web page. Perfect Market is venture backed by Idealab, Trinity Ventures and Rustic Canyon Ventures.

Rustic Canyon 100

Rustic Canyon Marketing Idealab Pasadena 100

Both Sides of the Table

JULY 1, 2010

Scott’s first big foray into industry-changing companies came with CarsDirect, an IdeaLab company where he was the initial founder & CEO. A social analytics platform for Facebook app developers and publishers that provides detailed demographic and engagement data. Competitors: Gowalla. Total Raised: $21.4mm. Kontagent. -A

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

MAY 5, 2016

Pasadena-based mobile ad measurement platform developer UberMedia , one of the companies out of Idealab, has released a new, mobile attribution product that tracks cross-media advertisement and correlates that to foot traffic in stores.

Product 100

Product Idealab Patents Pasadena 100

Both Sides of the Table

APRIL 15, 2010

He’s behind IdeaLab and has created many interesting companies including innovating in solar energy ( eSolar ) and electric cars ( Aptera ). I think the best solution for the social networking era is “in-stream&# advertising. It offers Internet radio targeted advertising and is growing really well. billion to Yahoo!

Venture Capital 271

Venture Capital Capital Google Platform 271

Tech Zulu Event

OCTOBER 20, 2011

As a result, the team transformed the advertising industry with the creation of the first in-image ad network. They are dedicated to providing high-availability systems, beautiful user interfaces, furious developer support and unparalleled customer care. Idealab continues to explore a range of technology frontiers.

UCLA 102

UCLA Companies Company Idealab 102

socalTECH

NOVEMBER 30, 2016

We take mobile behavior signals, and create actionable insights to power advertising, business intelligence, and measurement. Today, we do business with major brands and advertising agencies, including a lot of retail brands, providing them with business intelligence. How do you gather all of that mobile behavior information?

Advertising 100

Advertising Mobile Social Media Startup 100

Tech Zulu Event

JULY 26, 2010

Tweetup.com - An auction-based advertising system from Internet incubator Idealab, which originally came up with the idea for search advertising in the 1990s when it launched GoTo.com. Advertisers on TweetUp can bid to have their tweets displayed when users search for keywords, giving them another way to build a following.

Santa Monica 71

Santa Monica LAVA Advertising Idealab 71

Tech Zulu Event

OCTOBER 28, 2011

As a result, the team transformed the advertising industry with the creation of the first in-image ad network. Headquarted in Santa Monica, CA, CallFire is dedicated to providing high-availability systems, intuitive user interfaces, furious developer support, and unparalleled customer care in order to transform how companies do business.

Idealab 77

Idealab Tech Coast Angels Startup Platform 77

Tech Zulu Event

JUNE 11, 2013

This second annual fest brings together technology leaders, startup CEOs, investors, Hollywood studio executives, entrepreneurs, developers, students and more to celebrate LA’s dynamic technology industries with panels, workshops, hackathon, mixers, and a start-up showcase spotlighting 40 local startups.

GRP Partners 88

GRP Partners MyLife Dollar Shave Club Santa Monica 88

Tech Zulu Event

OCTOBER 28, 2011

As a result, the team transformed the advertising industry with the creation of the first in-image ad network. Headquarted in Santa Monica, CA, CallFire is dedicated to providing high-availability systems, intuitive user interfaces, furious developer support, and unparalleled customer care in order to transform how companies do business.

Idealab 49

Idealab Tech Coast Angels Startup Platform 49

Tech Zulu Event

AUGUST 31, 2011

Friday evening, August 19th, rolled around and Startup Weekend LA was underway with attendees showing up at Coloft in Santa Monica around 6:00 pm and the classic Idealab keg there to quench everyone’s thirst. Also a big thanks to Efren Toscano of TechZulu for streaming and editing the event Sunday evening.

Los Angeles 73

Los Angeles Startup Angel Tech Coast Angels 73

SoCal Delicious

SEPTEMBER 13, 2012

There are five prominent ones in town, Launchpad, Amplify, MuckerLab, StartEngine, and IdeaLab. Play In Motion – Play In Motion is developing a social mobile location-based platform for casual gaming. Thanks to our advertisers. George Thiruvathukal. mcarney George "I see," said the blind man! Got A News Tip? Pando Daily Home.

UCLA 47

UCLA Invest Startup Class 47

Tech Zulu Event

JUNE 28, 2012

. “Let us come together and celebrate…” The mashup theme was reflected in the SBF programming, which included panels highlighting accelerators, VCs, startups, developers, movies, TV, music, web content, art, fashion, social good, surf & skate, and more. To start: Hackathon. Photo by TechZulu). Student Pitch Fest.

Hollywood 67

Hollywood Technical Review Startup Rustic Canyon 67