socalTECH
MARCH 11, 2019
Los Angeles-based private equity investor K1 Investment Management has acquired Digital Pharmacist , a software development firm which helps pharmacists manage refill reminders and other marketing. The deal was worth $125M. READ MORE>>.
socalTECH
OCTOBER 26, 2021
Los Angeles-based e-commerce software developer Assembly said this morning that it has acquired e-commerce advertising software developer Pacvue. Assembly says it is now worth more than $1 billion following its investment last month which was led by Advent International. Pacvue is based in Seattle.
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socalTECH
MAY 20, 2014
Los Angeles-based OpenX launched a new software development kit for the mobile video advertising market today, aimed at helping iOS and Android developers to add video ads to their apps. OpenX said the SDK offers up "plug-and-play" video advertising to help mobile app publishers and developers monetize their inventory.
socalTECH
FEBRUARY 4, 2019
Los Angeles-based programmatic advertising software developer MediaAlpha announced Monday afternoon that it has raised a new, strategic investment, from private equity investor Insignia Capital Group. Current investor White Mountain Insurance Group, Ltd. Current investor White Mountain Insurance Group, Ltd.
L.A. Business Journal
OCTOBER 25, 2018
the Santa Monica-based digital advertising software developer, announced Oct. 25 a $3 million investment from British marketing agency Mintel Group Ltd. Pathmatics Inc.,
socalTECH
JUNE 16, 2016
Venture investment firm Greycroft Ventures , which has an office and is very active in Los Angeles, has led the investment in Performance Horizon , a San Francisco digital marketing software developer. Performance Horizon develops digital marketing software which is used for partner and performance marketing.
socalTECH
APRIL 14, 2015
Santa Monica-based hiring software developer ZipRecruiter , which is led by Ian Siegel, is embarking on a big television advertising campaign, the company said Monday. ZipRecruiter did not say how much it is investing in the television advertising campaign.
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