Advertising Sales SEO Software 
socalTECH
JUNE 22, 2010
Ventura-based The Trade Desk , the new online ad exchange firm headed by former AdECN founder Jeff Green , is announcing today that it has partnered with Acquisio , a PPC management software provider. Acquisio said it manages more than $450M in ad spending for such firms as Yellow Pages Group, SEO Inc. and other firms. READ MORE>>.
Startup Professionals Musings
SEPTEMBER 15, 2013
As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Software specialists. Here are a few examples: Marketing specialists. Writing specialists. Information specialists.
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Both Sides of the Table
JANUARY 19, 2015
Your tech needs to add value to content producers, the audience and advertisers. Best is if you have a combination of ad revenue, sponsorships and some forms of non ad revenue (subscriptions, merch, music sales, etc.). If you’re just a content company your advantages are too small to win on the web.
socalTECH
MARCH 20, 2009
Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. Users can vote for relevancy of results, and over time, the non-relevant information or SEO moves down below the line. What's the business model behind the site--it looks like this is advertising driven? It's pretty much been all organic.
InfoChachkie
DECEMBER 2, 2009
“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Such Search Engine Optimization (SEO) is modern-day snake oil. However, you are only paid for ads that generate sales. John Wanamaker.
Startup Professionals Musings
JUNE 18, 2012
I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars.
socalTECH
FEBRUARY 15, 2019
Basically, once a sale is made, that client gets links to profiles on HeyTutor, and based on their preferences it might provide tutors within in 50-mile radius, a 20-mile radius, and the tutors who match up with those preferences will be notified through SMS, email, and our apps. The second part, is our matching technology.
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