L.A. Business Journal

FEBRUARY 21, 2020

Outdoor advertising software company AdQuick Inc. raised a $6 million Series A to expand its sales, marketing and engineering teams.

Advertising 130

Advertising Sales Software Marketing 130

socalTECH

MAY 10, 2013

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. We''re the leading social advertising platform that leverages celebrity relationships.

Social Media 237

Social Media Advertising Media Metrics 237

socalTECH

MARCH 8, 2011

Los Angeles-based MarketShare , the marketing analytics firm headed by Wes Nichols, and software firm TRA, Inc. TRA is a provider of information on television advertising, used to analyze second-by-second TV viewing from set top box data and purchasing behavior. Financial details of the deal were not disclosed. READ MORE>>.

Software 154

Software Advertising Los Angeles Pricing 154

socalTECH

FEBRUARY 17, 2011

San Diego-based KidZui said this week that it has launched a new advertising platform focused on family-friendly brands. Mullen joins the firm from The Nickelodeon Kids & Family Group, where he was VP Sales and Marketing. Mullen joins the firm from The Nickelodeon Kids & Family Group, where he was VP Sales and Marketing.

Advertising 124

Advertising Platform Electronic Arts San Diego 124

socalTECH

AUGUST 17, 2010

Irvine-based WebVisible announced today that it has upgraded its dashboard for its online advertisers and resellers. WebVisible, which is headed by Kristin Mangers, provides online advertising services to small and mid-sized local businesses. Tags: webvisible dashboard local advertising. READ MORE>>.

Software 133

Software Advertising Sales Services 133

socalTECH

NOVEMBER 4, 2009

San Diego-based Brickfish , a developer of social media and networking software being used by brands, reported today that it has hired on a Paul Botto, most recently Head of Analytics for the North American Sales Organization at Google, as its Vice President of Sales. Brickfish is venture backed by DCM, Draper Richards L.P.,

Google 140

Google Sales Social Media Draper 140

socalTECH

OCTOBER 24, 2014

Los Angeles-based online advertising automation software developer Rubicon Project reported record financial results Thursday afternoon, saying that its third quarter sales were up 60 percent year over year to $32.2M. rubicon project advertising automation software sales earnings' READ MORE>>.

Report 147

Report Advertising Guide Sales 147

socalTECH

JULY 2, 2018

Los Angeles-based Lucidity , a developer of blockchain advertising technology, said this morning that it has named AdColony co-founder Nikao Yang as its Chief Operating Officer. AdColony develops mobile video advertising technology, and was acquired in 2014 for $350M by Operat Software. The company is led by CEO Sam Kim.

Advertising 113

Advertising Los Angeles Mobile Sales 113

socalTECH

MAY 19, 2021

Los Angeles-based VideoAmp, a developer of software used to manage advertising across linear TV, streaming and digital media, says it has raised $50M in a debt financing. The company said the new funding will gotwards hiring executives, and to expand its sales, client success, and engineering teams.

IP 113

IP Advertising Media Los Angeles 113

socalTECH

SEPTEMBER 19, 2017

Venice Beach-based Zefr , which provides contextual targeting software for brands advertising on YouTube, has named former Fox Networks executive Toby Byrne as the company's new President, the company said this morning.

Networking 113

Networking Venice Advertising Sales 113

socalTECH

MAY 19, 2021

Los Angeles-based VideoAmp, a developer of software used to manage advertising across linear TV, streaming and digital media, says it has raised $50M in a debt financing. The company said the new funding will gotwards hiring executives, and to expand its sales, client success, and engineering teams.

IP 100

IP Advertising Media Los Angeles 100

socalTECH

JUNE 27, 2019

Los Angeles-based AdQuick.com , which is developing software to help marketers and agencies measure the effectiveness of both out-of-home and digital out-of-home advertising, has named Max Polisar as the company's Chief Revenue Officer. Polisar was most recently Chief Revenue Officer at Awesomeness.

Sales 113

Sales Advertising Los Angeles Mobile 113

socalTECH

AUGUST 14, 2013

Ventura-based Internet advertising and real time bidding provider The Trade Desk has opened up a new European office in Hamburg, Germany. According to the company, the new, Central European headquarters for the firm will serve as a sales and business center for clients based in Europe. The Trade Desk already has an office in London.

Ventura 159

Ventura Advertising Demand Software 159

socalTECH

JUNE 17, 2014

Chang was most recently Vice President of Advertising Sales for Turner Digital''s sports and entertainment efforts. HelloSociety said Change was responsible for a team generating $60M in advertising sales revenue. hellosociety chief revenue officer executive turner pinterest analytics software brands' READ MORE>>.

Santa Monica 164

Santa Monica Advertising Entertainment Sales 164

socalTECH

APRIL 24, 2014

Power , the unit of McGraw Hill Financial which measures consumer opinions of automotive manufacturers, said Wednesday that it has acquired digital advertising company Korrelate. Power said the move will help its customers by allowing marketers to measure online activity and link that to actual vehicle sales. READ MORE>>.

Westlake Village 138

Westlake Village Advertising Sales Acquisition 138

socalTECH

NOVEMBER 8, 2017

Santa Barbara-based TrackStreet , a developer of software to help manufacturers monitor their channel and e-commerce sites--and in particular, minimum-advertising-price (MAP) policies--has raised $2M in seed funding, the company said Wednesday. READ MORE>>.

Commerce 124

Commerce Artificial Inteligence Seed Funding Santa Barbara 124

socalTECH

FEBRUARY 28, 2018

Los Angeles-based MediaAlpha , a developer of programmatic advertising software, said today that it is expanding into the European market. Goldsmith was previously a Sales Director at KAYAK. MediaAlpha said Goldsmith will lead its travel industry initiatives across Europe.

Advertising 113

Advertising Demand Los Angeles Platform 113

socalTECH

MARCH 21, 2018

Los Angeles-based advertising software developer SteelHouse said this morning that it has named two new executives at the company. According to SteelHouse, it has named Dan Weiner as SVP of Enterprise Sales/CTV, and Rory Mitchell as VP of Client Success, Head of Accounts.

Sales 100

Sales Advertising Software Development Los Angeles 100

socalTECH

JULY 9, 2019

Santa Monica-based MomentFeed , which develops software that helps national brands keep information on their stores up to date across mapping and mobile services, has named Nick Hedges as CEO of the company, MomentFeed said this morning. Hedges also previously has served at Bain & Company, Accenture.com, and Ogilvy & Mather.

Draper 124

Draper Southern California Santa Monica Social Media 124

socalTECH

JANUARY 14, 2015

Los Angeles-based native advertising automation software developer Nativo reported Wednesday that it has been selected by five different publishers to power native advertising programs for their sites. Financial impact of the sales were not disclosed. Financial impact of the sales were not disclosed. READ MORE>>.

Advertising 100

Advertising Software Development Los Angeles Software 100

socalTECH

MAY 3, 2016

Santa Monica-based marketing and advertising technology developer GumGum has named a new VP today, saying it has named Sirious Wadia as its Vice President of Social Strategy. GumGum also develops technology for in-image advertising. READ MORE>>.

Santa Monica 100

Santa Monica Advertising Content Sales 100

socalTECH

JUNE 17, 2014

Los Angeles-based Revee , a developer of content analytics software used to help publishers understand their page yield on advertising, has raised $1M in a seed funding round. revee venture capital seed content analytics publishing publisher advertising' Source of that seed funding was not announced. READ MORE>>.

Tool 164

Tool Seed Funding Advertising Venture Capital 164

socalTECH

APRIL 23, 2013

Los Angeles-based MarketShare , the developer of predictive analytics software for the marketing industry, has raised a big, $38M funding round, the firm said Monday. software analytics advertising sales marketing partners elevation capital venture marketshare' The firm said it was advised by LUMA Partners in the deal.

Social Media 164

Social Media Sales Advertising Los Angeles 164

socalTECH

APRIL 9, 2014

Santa Monica-based advertising technology provider Convertro said this morning that it has expanded into Europe and the Middle East. Convertro has hired Quinn Collins as Senior Vice President of Global Sales, and David Curran as Vice President of EMEA Sales as part of the expansion. READ MORE>>.

Santa Monica 138

Santa Monica Advertising Sales Technology 138

socalTECH

JULY 5, 2016

Santa Monica-based VideoAmp , which develops TV and video advertising analytics software, said on Tuesday that it has named Michael Parkes as its new Chief Revenue Officer. Parkes was most recently SVP of Sales at Amobee, and also served at the same position at Adconion Direct. Parkes has also served at eType and CNET Networks.

Santa Monica 113

Santa Monica Advertising Sales Organization 113

socalTECH

NOVEMBER 23, 2012

RingCon said the new funding will go towards aggressively expanding sales, marketing, and software development. RingRevenue said that in 2012, advertisers have generated more than $200M worth of sales using its technology. RingRevenue is headed by Jason Spievak. READ MORE>>.

Marketing 174

Marketing GRP Partners Santa Barbara Advertising 174

socalTECH

FEBRUARY 3, 2017

Culver City-based online advertising software developer SteelHouse said this week that it has named Natalie Serota as its new VP, Head of Business Development. Steelhouse provides its software to brands, helping them with retargeting and prospecting campaigns through display, mobile, and social channels. READ MORE>>.

Culver City 100

Culver City Google Advertising Software Development 100

socalTECH

SEPTEMBER 25, 2015

Santa Monica-based VideoAmp , a developer of programmatic video advertising software, said Friday that it has opened up offices in New York, Chicago, and Detroit, and also has hired a new VP to head up its eastern region sales. VideoAmp also said it and expanding its current office in San Francisco. READ MORE>>.

Anthem 100

Anthem Santa Monica Sales Equity 100

socalTECH

OCTOBER 22, 2021

Los Angeles-based media measurement and optimization software developer VideoAmp has raised $275M in funding, giving it a $1.4 VideoAmp said the funds will go to accelerate rollout and adoption of its platform, and also to scale its enterprise sales, engineering, data science and client success teams.

Media 113

Media Software Development Los Angeles Platform 113

socalTECH

JULY 21, 2011

PixelFish said the funding will go towards sales, marketing, and technology. The firm's software-as-a-service creates video advertising for local business customers, using a network of 4,000 videographers for generating content. The firm is headed by John McIntyre. READ MORE>>.

Torrance 213

Torrance Advertising Content Sales 213

socalTECH

JUNE 28, 2013

William Belk and Dirk McGregor were both early employees at Beachmint, who saw how difficult it was to track the lifetime value and marketing attribution of their advertising spend. To figure that out, they started building tools to help them sort out Beachmint''s advertising efforts. What''s the story behind CampaignEQ?

Advertising 203

Advertising CPC Tool Startup 203

socalTECH

MAY 5, 2015

San Diego-based software developer Tealium , which develops software used to manage enterprise "tags", those snippets of codes used for tracking advertising, marketing, analytics, and other efforts, said today that it had 100% growth in the first quarter of 2015. The company did not disclose any actual revenue numbers.

Report 100

Report San Diego Advertising Software Development 100

socalTECH

OCTOBER 29, 2013

Santa Monica-based Convertro , the developer of marketing analytics software headed by startup veteran Jeff Zwelling, has bolstered its executive talent base today, announcing the hiring of new new VPs. convertro executive marketing analytics attribution saas software' READ MORE>>.

Santa Monica 153

Santa Monica SaaS Advertising Software 153

socalTECH

MARCH 9, 2016

Santa Monica-based VideoAmp , the developer of programmatic video advertising software, says it is expanding in Santa Monica, and has relocated to a new, 6,000 square foot office, plus hired a number of new executives. Chakalos was most recently SVP Global Distribution at Cognitive Networks, and also served at Catch Media Inc.,

Santa Monica 100

Santa Monica IBM IBM Advertising 100

socalTECH

JULY 22, 2020

Santa Barbara-based TrackStreet , a developer of brand protection software, has raised $5.1M According to TrackStreet, it is developing brand protection technology, which uses artificial intelligence and automation to help brands monitor brand, MAP (minimum advertised price), and resale pricing violations. in a funding round.

Artificial Inteligence 124

Artificial Inteligence Santa Barbara SaaS Venture Capital 124

socalTECH

SEPTEMBER 24, 2012

Los Angeles-based SteelHouse , a promising ad technology company backed by Qualcomm Ventures, Daher Capital, Baroda Ventures, Greycroft Partners, and Rincon Venture Partners, has rolled out a new advertising technology today. Pricing on the new product was not announced.

Technology 145

Technology Advertising Commerce Pricing 145

Xconomy

JUNE 3, 2016

States have been fighting to collect sales taxes from online retailers since the dawn of the e-commerce age. But today, online companies that sell services rather than merchandise also need to be concerned about state sales taxes. For example, medical services are generally not subject to sales tax.

Sales 62

Sales Company Companies Software Review 62