Both Sides of the Table

JANUARY 19, 2015

Your tech needs to add value to content producers, the audience and advertisers. Summary : YouTube as a customer acquisition tool to building great online businesses is unrivaled today. You must invest in technology. If you’re just a content company your advantages are too small to win on the web. Plan your business wisely. *.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

APRIL 25, 2014

Here is my summary of the seven most successful lead-generation vehicles he recommends today: Search-engine marketing. Social-media advertising. Display advertising. Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media.

Startup 99

Startup Social Media SEM Advertising 99

InfoChachkie

JUNE 2, 2011

However, over the past several years, Central Desktop’s collaboration software has increased in functionality such that it is now a credible competitor to Microsoft’s SharePoint. You can watch the video below or watch it on YouTube by clicking here : What follows is a summary which paraphrases the interviewee’s responses.

Newsletter 213

Newsletter Conference Marketing Advertising 213

Startup Professionals Musings

AUGUST 6, 2016

Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Social-media advertising. Display advertising. It’s also one of the most accountable, with in-depth data provided by search engines about performance.

Customer 60

Customer Custom Marketing Social Media 60

Startup Professionals Musings

JUNE 18, 2012

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Both Sides of the Table

MARCH 30, 2010

It broke the hegemony that the carriers had over software on mobile phones and the industry will forever be changed (for the better) for this. it provides complete transparency in how much advertisers are paying, how much Burstly takes and what your revenue is. What does it do? it has built in iPad support from Day 1.

Mobile 282

Mobile Invest Company Companies 282

Both Sides of the Table

APRIL 19, 2011

Or read the quick, informative summary below the image! Here’s a summary of our interview. o Early on they hired 3 people from ACT software at once (more team hiring) on staff and supplement it with Agency (in LA worked with First Communications – good). Big thank you to Darius Vasefi , of EyeOnJewels for the write up.

Acquisition 304

Acquisition Startup Customer Custom 304

Startup Professionals Musings

FEBRUARY 15, 2011

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

socalTECH

DECEMBER 1, 2008

But we're also technology focused, looking primarily at consumer facing software and services firms in digital media. We're also looking, at the same time, at infrastructure--infrastructure software, which advertising agencies or marketers would use. What's your prior experience and how'd you get into this?

Southern California 100

Southern California Media Venture Capital Invest 100

socalTECH

DECEMBER 1, 2008

But we're also technology focused, looking primarily at consumer facing software and services firms in digital media. We're also looking, at the same time, at infrastructure--infrastructure software, which advertising agencies or marketers would use. What's your prior experience and how'd you get into this?

Capital 100

Capital Southern California Media Venture Capital 100

Both Sides of the Table

MAY 4, 2010

Some summary notes are below. Provides application performance management (APM) software solution that helps web sites manage distributed applications in high-volume production environments; features include: application mapping, transaction flow monitoring, code-level diagnostics, and cloud orchestration. AppDynamics.

Clearstone 236

Clearstone Venture Capital ReachLocal Google 236

Both Sides of the Table

JANUARY 6, 2014

Fast forward a couple of years and the company is now beyond 8-figure million of recurring revenue, has dozens of sales reps and growing rapidly and is now gearing up for multiple offices, enterprise integrations and relationships with Salesforce.com, HubSpot, Marketo, Marin Software and many others. And here’s the thing.

Startup 325

Startup Sales Technical Review Software Review 325

Both Sides of the Table

APRIL 25, 2011

“How much is that software really worth? We were building a VC backed software business so I had to focus on the product business. You struggle to get advertisers to pay your CPM rates and get your page clicks up in a business where you become a near commodity to ever other website out there. Who else is using it?

Services 332

Services Venture Capital IP Startup 332

Both Sides of the Table

DECEMBER 27, 2011

Exec Summary: Most companies (98+%) in the world (even tech startups) should be very profit focused. The first company represents a normal software company that sells its products directly (either via sales staff or directly off of the internet). The advertiser who bought the ads might pay the ad network in 60 days.

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

FEBRUARY 13, 2010

I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

Both Sides of the Table

NOVEMBER 14, 2017

He came to work in our offices at Upfront Ventures as an EIR and immediately began building software to improve how storage was picked up, photographed, scanned and routed to a warehouse. We weren’t in enough cities to do national advertising campaigns yet we weren’t centralized enough to benefit off of our central marketing traction.

Startup 286

Startup Technical Review Customer Custom 286

Frank Addante

JUNE 4, 2006

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: StrongMail Systems (Digital Messsaging Infrastructure Software) Status: VC-backed (Sequoia Capital, Globespan and Evercore) Lesson: Trust your gut. . ► May (5) the Rubicon Project The Journey Startup 6.0:

Startup 40

Startup Venture Capital Email CTO Hire 40

Both Sides of the Table

MARCH 11, 2011

Summary notes, as always, provide below. I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. He turned his accounting software into a product he could see. It was a pleasure to write them myself.

Competition 350

Competition Idealab Product CitySearch 350

Both Sides of the Table

MARCH 1, 2011

The video can be watched here , but there is a most excellent summary below provided by John Excley. Around 2003, Quigo was doing tens of millions of dollars in revenue with two main products: a ready-to-use, search engine marketing solution for advertisers called FeedPoint and a contextual advertising platform for publishers called AdSonar.

Google 302

Google Startup Advertising Acquisition 302

Both Sides of the Table

FEBRUARY 12, 2017

The 30-minute interview of Jonah Peretti is here but my summary in the notes below. But I knew I had to look for investments in “software meets X (often known as Vertical Software solutions)” rather than necessarily horizontal enterprise software applications. I asked Jonah about this. “I

Buzzfeed 210

Buzzfeed Media Content News 210