Both Sides of the Table
JANUARY 11, 2014
There’s an article making the rounds in tech circles titled “ Growth Hacking is Bull ” written by Muhammad Saleem. I’d like to make the case that the article is wrong. I tell people that they need to blog about their industry to drive customers and not blog to their egos to drive their peer group to their blogs.
Both Sides of the Table
JANUARY 12, 2014
SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. When I first started blogging Digg was still at its peak. My articles never appeared on Digg so I didn’t focus on it at all. Underbelly.
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InfoChachkie
JULY 23, 2012
This article originally appeared on Forbes HERE. If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! In particular, Brad was impressed that, “Trada…educated people on how SEM works…and they were incredibly inclusive. Brad Feld, Managing Director, Foundry Group.
Both Sides of the Table
JUNE 27, 2011
Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). Market to Your Target Audience – I’ve seen a lot of startups who like to write blog posts on life as an entrepreneur. You’re reading their press releases or blog posts.
Both Sides of the Table
NOVEMBER 22, 2009
I know that advertising is important to inform consumers of offers – the same reason many tech companies use SEM. What does it mean when Michael Arrington sends out a link driving you to his latest article on TechCrunch? When Brad Feld lists a book on his blog with an affiliate link that he monetizes is that wrong?
InfoChachkie
OCTOBER 13, 2009
free weekly Infochachkie articles! Search Engine Management (SEM) – Search marketing can be performed by anyone with a rudimentary understanding of Google AdWords. The key to effective SEM is diligent and vigilant review of the keywords and their respective effectiveness. . Through Rain, Sleet, Or Snow.
Tech Zulu Event
APRIL 24, 2013
Guest article by Richie Hecker, Founder of Bootstrapper Media. He and his team didn’t stop there… they dug into SEM and affiliates among other practices in their toolkits. Yet, winter is always coming for a startup and thus a new breed has arisen from the ashes and honed a new set of skills, the Growth Hacker. About Richie Hecker.
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