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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

A version of this article previously appeared on Inc. John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. If you haven''t already subscribed yet, subscribe now for free weekly Infochachkie articles!

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Startup Lessons From Pink Floyd’s Dark Side Of The Moon

InfoChachkie

A version of this article previously appeared on Inc. If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! Pink Floyd recorded DSOTM after a year of writing and performing the material in front of live audiences. However, it remained in the Top 200 for an astounding 14 years and 3 months.

Startup 269
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What The Heck Does “Traction” Really Mean To A VC?

InfoChachkie

Once people who do not know you and have no vested interest in your company's success begin expending their time, money and resources to leverage your value proposition, you are gaining traction. If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! Triangle Of Evidence. The Inequity Of Validation.

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Here are 10 Tips from BuzzFeed to Make Your Content Go Viral

Both Sides of the Table

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. I’ll write a post on how to give feedback to employees and then I’ll get emails from people telling me they forwarded it to their whole team.

Buzzfeed 354
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Brad Feld: Secrets To A Successful Startup Life (Hint – Creating Wealth Ain’t Everything)

InfoChachkie

A version of this article previously appeared on Forbes. Brad is in the midst of writing a series of startup-oriented books. When writing Startup Life , Brad noted that he and Amy''s primary goal was to avoid a YARB (Yet Another Relationship Book). Startup Life is the follow-up to Startup Communities , which I reviewed HERE.

Startup 248
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. I have a very detailed article that covers stuff I won’t cover in detail in this post. But if you like this topic please consider reading the Mashable article. Don’t just write a carbon copy of what somebody else is doing.

Blogging 286
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Guerilla Marketing, Brad Feld Style

InfoChachkie

This article originally appeared on Forbes HERE. companies should… focus on building amazing products. If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! Chris is the CEO of Gnip , a Foundry Group portfolio company. If you have $hitty products, the marketing is impossible.

Marketing 233