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SMCLA: Google Analytics Recap and Video

Tech Zulu Event

Repost of SMCLA's Going Goo Goo Over Google Analytics. The Google Analytics panel was a big success with a great turnout of over 150 people at the Mahalo office in Santa Monica. It takes 5 minutes: Google Analytics is about as easy to setup as setting your alarm clock. Google Analytics works within RSS feeds as well: [link] e.)

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YouTubers Come Of Age – Google Scores A Solid Return On Its Video Development Fund

InfoChachkie

During the latter half of 2011, Google awarded a number of leading YouTubers and nascent Internet TV networks grants of $1 million to $2 million. Although estimates of Google’s total investment vary, the industry insiders I spoke with believe it exceeded $100 million. The same phenomenon is true in the YouTube ecosystem.

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Commission Junction Co-Founder Lex Sisney Applies A Scientific Approach To Analyzing Your Business

InfoChachkie

As part of UC Santa Barbara’s Distinguished Lecture Series, serial entrepreneur, CEO Coach and Author Lex Sisney shared a preview of his newly released book, Organizational Physics: The Science of Growing a Business. Lex's new book, Organizational Physics , is compelling, as it applies the fundamental laws of physics to the world of business.

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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

But of course Google eventually became the massive winner in this category. I believe it is the new form of RSS – the place people go to find out what is happening in the latest news. I covered that topic in my Twitter is RSS post. This no doubt led to the acquisition of AdMob by Google and Quattro by Apple.

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Twitter Networks are Different than Social Networks

Both Sides of the Table

I’ve talked about how Twitter is a new form of RSS (curated RSS), it’s a a new form of IM / SMS , it’s a place where business is conducted and it’s a place where advertising will drive leads due to the link sharing nature of Twitter. Brad googled him on his Iphone. Brad did not know Mark.

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Social Networking (the Shorter Version) Past, Present, Future

Both Sides of the Table

[asymmetry, real-time, curated RSS / link-sharing]. ask microsoft, aol/time warner & google]. Google acquired YouTube for $1.65 MySpace vowed not to create anymore big successes off of their backs that Google could then acquire. In May 2007 there were fears that Google was becoming a monopoly.

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6 Steps To Raising Venture Capital – Hint: Preparation Matters More Than Your Pitch

InfoChachkie

Step 1: The Person, Not The Firm – As Brad Feld and Jason Mendelson make clear in their book Venture Deals , entrepreneurs should identify specific venture partners, rather than target firms as a whole. Step 3: Meaningful Referral – Fundraising books often instruct entrepreneurs to seek referrals to a VC from accountants and lawyers.