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Guerilla Marketing, Brad Feld Style

InfoChachkie

Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible. Trada – Guerilla Marketing In Action.

Marketing 233
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The Entrepreneur Thesis

Both Sides of the Table

I call it the entrepreneur thesis. I’m not talk about the age old debate amongst investors whether you back entrepreneurs, markets or products (or as people like to hedge – product / market fit). It’s entrepreneurs I back. I’m on the record as saying I’m 70% management, 30% market. A thesis.

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8 Fundraising Deal Breakers Inexperienced Entrepreneurs Routinely Create

InfoChachkie

In many instances, investors simply do not have the patience to wait for an entrepreneur to sufficiently clean up their deal once a significant issue is identified during the due diligence process. As such, remote members in key roles should be prepared to either routinely commute or relocate, once institutional capital is secured.

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The Series A Crunch Is For Entrepreneurs Who Can’t Create Their Own Luck

InfoChachkie

The nasty and brutish deaths of the unfortunate turtles are disquieting , but the process ensures that the survivors are (on average) strong, healthy and able to capitalize on the ecosystem''s resources. There is a similar Darwinian aspect to venture capital investing. Avoiding The Series A Crunch.

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Five Trick Questions Every Entrepreneur Should Answer Before Asking For Money

InfoChachkie

However, certain questions can be tricky for an entrepreneur to answer. Below are five common questions an entrepreneur will encounter when seeking venture funding. Handled appropriately, these questions provide investors a window into an entrepreneurs’ soul, which minimizes the chances of a future misalignment.

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7 Business Mistakes Serial Entrepreneurs Never Make (Twice)

InfoChachkie

As an entrepreneur, I helped create companies which achieved two IPOs and two trade sales totaling $385 million. Rationale: My idea is so mind-blowingly fantastic that I must immediately spend some of my precious capital to protect it. Perform China Syndrome Market Analysis. “Learn from the mistakes of others. Grant Exclusivity.

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Five Trick Questions Every Entrepreneur Should Answer Before Asking For Money

InfoChachkie

However, certain questions can be tricky for an entrepreneur to answer. Below are five common questions an entrepreneur will encounter when seeking venture funding. Handled appropriately, these questions provide investors a window into an entrepreneurs’ soul, which minimizes the chances of a future misalignment.