Startup Professionals Musings

APRIL 16, 2023

His professional background includes having held marketing-executive roles at big companies as well as startups. For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. You can start an SEM campaign with as little as $50 today and get results very quickly.

Marketing 114

Marketing Invest Social Media SEM 114

Both Sides of the Table

JANUARY 19, 2015

Along with Greycroft, I was the first institutional investor in Maker Studios (sold to Disney for nearly $1 billion) and am still the largest investor in Mitu Network , the largest online video producer of Latino content. A new generation of content producer and video style has emerged that is distinctly different from what you see in TV.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

JULY 20, 2020

His professional background includes having held marketing-executive roles at big companies as well as startups. For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. You can start an SEM campaign with as little as $50 today and get results very quickly.

Customer 146

Customer Custom Marketing Startup 146

Startup Professionals Musings

APRIL 16, 2011

A while back I emphasized how important is to have a company website these days ( Publish Your Website Or Customers Won’t Find You ). Unless someone searches for your company by name, it won’t show up in the first few pages of any search results. Web sites that haven’t been updated in the last couple of years can’t possibly be alive.

Google 93

Google SEO Search Engine Optimization SEM 93

Startup Professionals Musings

OCTOBER 3, 2010

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company. Keyword research and budget forecasting.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

AUGUST 17, 2018

His professional background includes having held marketing-executive roles at big companies as well as startups. For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. You can start an SEM campaign with as little as $50 today and get results very quickly.

Social Media 55

Social Media SEM Startup Advertising 55

Startup Professionals Musings

APRIL 25, 2014

His professional background includes having held marketing-executive roles at big companies as well as startups. For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. You can start an SEM campaign with as little as $50 today and get results very quickly.

Startup 99

Startup Social Media SEM Advertising 99