Competition Content Invest Patents 
Startup Professionals Musings
DECEMBER 18, 2022
The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I They only want a quick overview of the product, not detailed features and patent secrets. Investors invest in the jockey, more than the horse.
Startup Professionals Musings
NOVEMBER 4, 2011
File a patent and trademarks to show real intellectual property. Having a defensible competitive advantage or “barrier to entry” is another critical step to funding, and another common stumbling block during all phases of the funding process. Remember to aim the content of both of these at investors, not customers.
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Startup Professionals Musings
JUNE 26, 2015
Once you have their attention, content is key. " Investors want to buy into an entrepreneur with a startup that can provide evidence of an ability to double customer productivity, at half the cost, with patented technology. Include your sustainable competitive advantage. Project revenues, costs and investment expectations.
Startup Professionals Musings
MARCH 21, 2020
The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I They only want a quick overview of the product, not detailed features and patent secrets. Investors invest in the jockey, more than the horse.
Startup Professionals Musings
AUGUST 27, 2012
As a member of the local Angel group selection committee, I’ve seen a lot of startup presentations to investors, and I’ve never seen one that was too short - maybe short on content, but not short on pages! A perfect round number is ten slides, with the right content, that can be covered in ten minutes. Opportunity sizing.
Startup Professionals Musings
JULY 31, 2015
Rely on marketing content and emotion vs. facts. For example, “I have patented a new LCD with double the intensity at half the cost, already proven locally, and I just need resources to scale for this market.” Your second sentence should acknowledge competition, but highlight your added value.
Startup Professionals Musings
JUNE 10, 2011
As a member of the local Angel group selection committee, I’ve seen a lot of startup presentations to investors, and I’ve never seen one that was too short - maybe short on content, but not short on pages! A perfect round number is ten slides, with the right content, that can be covered in ten minutes. Opportunity sizing.
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