Both Sides of the Table

JULY 21, 2014

” Case studies get done with ebullient CEO’s espousing the benefits of said software even though their organization was barely using the product. ROI studies were published. People attending marquee conferences with rock bands, prominent speakers, Gartner Group prognosticators and lots of other happy customers.

Marketing 354

Marketing Case Study Metrics Sales 354

Both Sides of the Table

FEBRUARY 20, 2017

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You get a lot of traffic — not always results. If you aren’t careful every PR team will measure inches over impact.

Activity 164

Activity Conference Press Case Study 164

Both Sides of the Table

MAY 19, 2018

You are going to “study” the details before making a decision. Kai taught me that the key metric to whether a sales process is going well is “engagement.” Asking too early for a the data room access is the equivalent of going into a store to look at clothes, watches, cars, electronics, etc. Yeah, sure.

Funding 336

Funding Venture Capital Startup Email 336

socalTECH

OCTOBER 19, 2016

Lee and I were recently at the Exponential Conference, and Lee got up in front of the whole group, primarily healthcare providers. In 2014, we did an IRB approved study when I was doing this for 30 to 40 percent of my time, where I learned three things. Clayton Lewis: We say we're launching a new industry, called Scientific Wellness.

Coach 100

Coach Startup Study Venture Capital 100

SoCal CTO

JUNE 9, 2010

Draw Your Ideas - A VC : Venture Capital and Technology , May 16, 2010 I saw Jack Dorsey give this talk at The 99% Conference last month. saw Jack Dorsey give this talk at The 99% Conference last month. Of the ones I have been to recently, the Nantucket Conference has been my favorite. It's a great talk. It's a great talk.

Startup 248

Startup Venture Capital Conference Social Media 248

Startup Professionals Musings

FEBRUARY 23, 2018

Adopt a project-based revenue model with metrics. It is not limited to the realm of the top executive or board of directors, who could bring in consultants for studies and analysis. Specialists and certified professionals are already seen as experts who do the work, rather than just make recommendations for others.

Social Media 56

Social Media Software Review Customer Custom 56