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How to Acquire Customers by Marketing “Heroes”

Both Sides of the Table

It influenced a generation of tech marketers. The book popularized the technology adoption lifecycle curve that originally came out of Iowa State University shown below. So the early part of a technology company is about finding your hard core group of early adopters and making them passionate about your products.

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The @TWTFelipe Story – A Tale of US Visa Policy Gone Awry (#startupvisa)

Both Sides of the Table

Two weeks after Brad’s post I was at the 140 Conference in LA and I held open office hours for any entrepreneur who wanted to spend 15 minutes talking with a VC about their business. He came to the United States in 2001 to study Software Engineering at Auburn University. I hope that didn’t have a stature of limitation!

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Artificial Intelligence & The Singularity Conference

Tech Zulu Event

A Futurist Conference, AI & The Singularity will be held this Saturday, September 20, from 9:30am-5:00pm at Piedmont Veterans Hall, 401 Highland Avenue, in Piedmont, California. The conference will discuss, debate and imagine potential scenarios that could develop due to advances in Aritifical Intelligence.

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What Can You Learn from the 4-Hour Workweek?

Both Sides of the Table

If you’re not familiar with the term it’s basically trying to help all of us who are deluged with technology to find ways to cope with the masses of information without having it ruin our lives. We were high tech at the very start of the boom. If you always planned to study a second language – START!

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8 Priorities When Offering A New Product Or Service

Startup Professionals Musings

Every one of you business owners I know periodically introduces new products and services to sustain growth, fight off competitors, or take advantage of new technologies. To win in this environment, you may need to expand your leadership in industry conferences and community activities. Incent these early.

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Why You Can’t Get Serious About Productivity Unless You Optimize How Your People Use Your Space

Both Sides of the Table

With a standard tech startup I can tell you in my sleep that your two biggest cost items by a long shot are people (between 60–75% of total costs) and space (10–20% of total costs). I fund startups for a living and before that I ran two software startups that I founded.

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With New Program, DARPA To Encourage Safety “Brakes” For Gene Editing

Xconomy

“We should couple innovation with biosecurity,” DARPA program manager Renee Wegrzyn, said Tuesday at the SynBioBeta conference in South San Francisco. The first round of pitches are due this week. Editas, which could be the first of the group to begin human studies, wants to start a trial for a rare eye disease in 2017.