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6 Keys To Adding Customer Value In Marketing Content

Startup Professionals Musings

Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their marketing valuable. The days are gone when marketing was all “pushing product.” by the so-called godfather of content marketing, Joe Pulizzi. The key is consistency.

Content 104
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5 Tips For New Entrepreneurs Needing Investor Funding

Startup Professionals Musings

As a mentor to startups and new entrepreneurs, I continue to hear the refrain that business plans are no longer required for a new startup, since investors never read them anyway. For aspiring entrepreneurs, or if your last startup failed, it’s all about standing out above the crowd of others like you, and demonstrating your readiness.

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6 Keys To Maximizing Your Content Marketing Impact

Startup Professionals Musings

Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their marketing valuable. The days are gone when marketing was all “pushing product.” by the so-called godfather of content marketing, Joe Pulizzi. The key is consistency.

Content 92
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10 Content Marketing Examples for Entrepreneurs

Startup Professionals Musings

These days every new entrepreneur understands that an innovative product or service is necessary, but not sufficient, to start a business. You have to build a web presence with marketing content to get visibility above the 300 million other new websites created last year, and attract the customers you need. Marty Zwilling.

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10 Business Plan Tips Too Many Entrepreneurs Forget

Startup Professionals Musings

For minimum content, see my original article “ These 10 Key Elements Make a Business Plan Fundable.” You can cover everything you need to convey in 20 pages of text. The one-page Oprah plan is a good executive summary, but it’s not enough to get the investment. Use page breaks to separate sections. It won’t work.

Tips 96
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10 Tips For Crafting An Investment Grade Venture Plan

Startup Professionals Musings

For minimum content, see my original article “ These 10 Key Elements Make a Business Plan Fundable.” You can cover everything you need to convey in 20 pages of text. The one-page Oprah plan is a good executive summary, but it’s not enough to get the investment. Use page breaks to separate sections. It won’t work.

Invest 135
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10 Top Marketing Content Sources For Your Startup

Startup Professionals Musings

These days every new entrepreneur understands that an innovative product or service is necessary, but not sufficient, to start a business. You have to build a web presence with marketing content to get visibility above the 51 million other new websites created last year, and attract the customers you need. Marty Zwilling.

Content 114