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Covario Targets Mobile Web Sites

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San Diego-based Covario , a developer of search engine marketing and search engine optimization software, said today that it has launched a new product focused on creating mobile web sites. According to the firm, its new product--Mobile COntent Optimizer--helps advertisers create mobile-friendly web sites.

Web 154
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Avalon Ventures Backs Selectable Media

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San Diego-based venture investor Avalon Ventures has backed a developer of video advertising products, Selectable Media , to the tune of $2M. Selectable Media, which is based in New York, lets users opt into branded video advertising in exchange for free access to content on web and mobile apps.

Avalon 147
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How Yapert Puts All Your Interests In One Mobile App, With Phil Kelly

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How do you keep up with everything that''s happening with your favorite interests, brands, and personalities on your mobile phone? Yapert raised a funding round a few weeks ago from the Tech Coast Angels, Desert Angeles, and Pasadena Angels for its mobile apps, which consolidates news and information about your favorite interests.

Mobile 159
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Interview with Kanaan Jemili, uCast Global

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In a world of digital video, whats the best way to distribute and monetize that streaming video content? San Diego-based uCast Global (www.ucastglobal.com), backed by Gary Winnick, is looking to tackle that entire area of content distribution, and is led by startup veteran Dr. Kanaan Jemili.

Content 113
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FLO TV Adds UFC Events

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San Diego-based FLO TV , the mobile television venture of Qualcomm, said today that it will begin carrying the UFC's Pay-Per-View events. Tags: mobile qualcomm wireless match mixed martial arts. FLO TV said it will carry UFC matches both live and through event replays, through its personal television and auto devices.

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Decoding The Science Behind The Laughs, With Daniel Altman of Laffster

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One of the major growth areas along Silicon Beach has been in the whole area of creating content for digital platforms. But, how do you figure out what actual content will resonate with online consumers? I figured out that there was this massive market for comedic content, but the market was extremely scattered.

Content 230
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RoyaltyShare Signs Distribution Deals

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San Diego-based RoyaltyShare has signed a set of distribution deals for the firm's digital media management and royalty tracking software. According to RoyaltyShare, it has expanded support for distribution to mobile music services LiveWire Mobile, Moderati, SendMe Mobile, Thumbplay and Zed. wireless carriers.