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Customer Validation - 33 Great Articles

SoCal CTO

I’m going to take that thought out into the field and validate it with my customers." I’ve spoken to dozens of customers, I have a validated customer persona, built an MVP to test key behavioral hypotheses, and the data doesn’t back what you’re saying." " One was an enterprise software product.

Customer 227
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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

As organizations we have become more open and I believe this is great for businesses and their customers. We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features.

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Document Your MVP for a Developer

SoCal CTO

I was talking with an early-stage founder who has a product vision and wants to get it built. He wanted to get input from me on what he's doing, and he wants to begin to ask developers what it would take to build his product. Me : Product definition, use cases, feature list, wireframes, comps, really whatever you have.

Develop 354
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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. Invariably your first efforts at product won’t quite hit the mark – and this is OK. Unique Selling Proposition or USP is the things that your product is uniquely positioned to solve.

Sales 393
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The Customer May Not Always Be Right, But You Had Better Listen Just The Same

Tech Zulu Event

These two ads showed how disconnected from their customers these once industry leaders have become. Sadly this is just a single example of what is happening to thousand of companies that are not listening to their respective customers. What IMVU thought was game changing technology was not why customers used the software.

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Steve Blank Discusses The Origin And Future Of The Lean Startup Movement

InfoChachkie

The Lean Startup approach dictates that successful customer development is an iterative process. By conceptualizing, selling, gathering feedback and then developing a product, startups achieve success more quickly and economically. Preaching What You Live. One of the best students I ever had. Enter Eric Ries .

Startup 229
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StartupWeekend Next Teaches Teams How to Level Up

Tech Zulu Event

It is also for established businesses that are working on a new product launch and have hit some roadblocks they need to flesh out. Customer Development. Most entrepreneurs think of some kind of product and then go and try to find someone to buy it,” said Risenhoover. The Flipped Classroom Approach.

Class 98