Startup Professionals Musings

MARCH 2, 2016

To build a startup, entrepreneurs need a laser focus on providing an innovative solution to a real problem. Most entrepreneurs dream of achieving the exponential expansion of a Google or Amazon, but few investor pitches I see outline any strategy beyond simple marketing to make this happen. Diamandis and Steven Kotler.

Entrepreneur 55

Entrepreneur Search Engine Optimization Artificial Inteligence Organization 55

Startup Professionals Musings

AUGUST 25, 2011

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Don’t start from how you want to sell.

Customer 96

Customer Custom Search Engine Optimization Summary 96

Eric Greenspan

JANUARY 15, 2014

This is wonderful, but I can’t say its helped me in my career much. I now make a living knowing WordPress, CSS, HTML and of course search engine optimization (SEO) and marketing. Learning Latin has its uses; learning HTML, technology and other future skills, can make them a living and help them solve world problems.

HTML 139

HTML Search Engine Optimization Santa Barbara Education 139

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. That's where I learned I enjoyed interacting with customers and working with development teams to build and launch products. How did it help you? This time I'm getting to know Mark Geller ( LinkedIn , @markgeller ). It sounds interesting.

Product 150

Product Entrepreneur Social Media Google 150

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Don’t start from how you want to sell.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

OCTOBER 30, 2010

Many of the investors and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their business is not e-commerce. Believe me, the business implications are already critical to your success or failure as an entrepreneur: Blog. Search engine marketing (SEM). Marty Zwilling.

Entrepreneur 89

Entrepreneur SEM Search Engine Optimization Blogging 89

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Don’t start from how you want to sell.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Tech Zulu Event

NOVEMBER 18, 2011

Having paying “Customers” is what makes the cash register roar. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling.

Customer 85

Customer Custom Marketing SEO 85

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

Startup Professionals Musings

FEBRUARY 18, 2015

To build a startup, entrepreneurs need a laser focus on providing an innovative solution to a real problem. Most entrepreneurs dream of achieving the exponential expansion of a Google or Amazon, but few investor pitches I see outline any strategy beyond simple marketing to make this happen. Diamandis and Steven Kotler. Marty Zwilling.

Ideas 105

Ideas Search Engine Optimization Startup Artificial Inteligence 105

Startup Professionals Musings

SEPTEMBER 14, 2015

A few years ago, before the Internet was pervasive, before everyone carried a smartphone and before do-it-yourself software tools were available for free, it was difficult to reach a critical mass of new customers without spending a million dollars on a website, custom software and television advertising. Both are wrong.

Startup 108

Startup Search Engine Optimization Social Media Outsource Development 108

Startup Professionals Musings

AUGUST 21, 2014

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Evaluate customer response prior to development. Surface your prototype, get customer feedback, make corrections, and iterate until you get it right. Optimize your web history and presence.

Startup 101

Startup Search Engine Optimization Ideas Customer 101

Startup Professionals Musings

MARCH 21, 2015

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 101

Search Engine Optimization Content Social Network Google 101

Startup Professionals Musings

MAY 5, 2017

Here are some key ones that I recommend, based on my experience in business, and my many years as an advisor to entrepreneurs: Choose a name that works across the Internet and the world. Having a website won’t help if customers can’t find it. Use social media to actively engage with your customers.

Social Media 57

Social Media Search Engine Optimization Startup Customer 57

Startup Professionals Musings

NOVEMBER 3, 2012

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Don’t start from how you want to sell.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Startup Professionals Musings

OCTOBER 6, 2013

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Report 98

Report Search Engine Optimization Startup Google 98

Startup Professionals Musings

APRIL 13, 2016

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Evaluate customer response prior to development. Surface your prototype, get customer feedback, make corrections, and iterate until you get it right. Optimize your web history and presence.

Startup 60

Startup Search Engine Optimization Ideas Customer 60

Startup Professionals Musings

JUNE 4, 2016

The best part of being an entrepreneur is having the independence to make your own decisions, the flexibility for a better work/life balance, and personal satisfaction from driving change. The road to business success is filled with challenges and frustrations that most aspiring entrepreneurs never even imagined. It’s very frustrating.

Search Engine Optimization 55

Search Engine Optimization Satisfaction Entrepreneur Social Media 55

Startup Professionals Musings

OCTOBER 14, 2017

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 56

Search Engine Optimization Content Social Network Google 56

Startup Professionals Musings

AUGUST 31, 2011

Openness is part of the business culture of entrepreneurs and technology centers around the world. Here are six ways this can actually help your startup efforts, rather than hurt them: Initiate media interest. Time is your biggest enemy, and customer feedback is your biggest ally. Face reality early, and you can deal with it.

Startup 101

Startup Search Engine Optimization Course Media 101

Startup Professionals Musings

AUGUST 30, 2012

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 85

Search Engine Optimization Content Social Network Google 85

Startup Professionals Musings

AUGUST 10, 2010

Openness is part of the business culture of entrepreneurs and technology centers around the world. Here are some of the ways this can actually help your startup efforts, rather than hurt them: Initiate media interest. Time is your biggest enemy, and customer feedback is your biggest ally. Deliver minimum product and iterate.

Startup 91

Startup Search Engine Optimization Course Media 91

Startup Professionals Musings

NOVEMBER 27, 2011

Many of the businesses and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their interest is not e-commerce. If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. Search engine marketing (SEM).

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Startup Professionals Musings

MAY 28, 2011

Every startup fears that one angry and unfair customer who can jeopardize the business by a SCREAMING post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Web 93

Web Search Engine Optimization Content Social Network 93

Tech Zulu Event

NOVEMBER 8, 2012

Being an entrepreneur is about, “The journey through the ‘NO’ to get to the YES’ ” said by Ryan Caldbeck, CEO of CircleUp , on a panel at the Connections Conference in Indianapolis. Being an entrepreneur is about making a commitment no matter how painfully difficult it is to keep it. image EPA/Andrew Gombert.

Startup 104

Startup Technical Review Search Engine Optimization Los Angeles 104

Startup Professionals Musings

APRIL 15, 2010

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your business and gaining valuable online exposure, ultimately bringing in more customers. Blogs help because sites that update data frequently get higher SEO rankings. Add content regularly.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Startup Professionals Musings

FEBRUARY 12, 2011

This will allow more effective search engine optimization within foreign markets. Social media is beneficial to many sales and marketing functions, including market research, competitor analysis, CRM and customer service. For example, a website aimed at the German market should have a.de domain name (e.g.

Marketing 89

Marketing Social Media Search Engine Optimization Web 89

Startup Professionals Musings

SEPTEMBER 15, 2013

You don’t need to invent an innovative product to be a real entrepreneur. Many of these new entrepreneurs were regular employees a few years ago, focused on a skill specialty. Tomorrow, a similar change is likely to happen to sales personnel, customer service, even manufacturing and construction jobs. Marty Zwilling.

Entrepreneur 106

Entrepreneur Services Search Engine Optimization Startup 106

Startup Professionals Musings

FEBRUARY 21, 2011

You don’t need to invent an innovative product to be a real entrepreneur. Self-employed services specialists are just as important, and are a growing part of this new “ age of the entrepreneur ” that I discussed last week. Many of these new entrepreneurs were regular employees a few years ago, focused on a skill specialty.

Entrepreneur 89

Entrepreneur Services Product Search Engine Optimization 89

Startup Professionals Musings

FEBRUARY 24, 2010

Entrepreneurs who run startups have to be generalists to survive. Yet I’m seeing another critical group of entrepreneurs, self-employed specialists, who are a growing part of this new “ entrepreneurial revolution ” that I discussed a couple of weeks ago. Many of these new entrepreneurs were regular employees a few years ago.

Entrepreneur 48

Entrepreneur Search Engine Optimization Startup SEM 48

Startup Professionals Musings

JANUARY 29, 2017

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization).

Blogging 69

Blogging Search Engine Optimization Web Writing 69

Startup Professionals Musings

AUGUST 10, 2012

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization).

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

Startup Professionals Musings

APRIL 27, 2011

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization).

Blogging 91

Blogging Search Engine Optimization Services Writing 91