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How Startups Can Figure Out Sales: Amos Schwartzfarb, TechStars

socalTECH

Our interview today is with Amos Schwartzfarb , the author of Sell More Faster: The Ultimate Sales Playbook for Start-Ups , which comes out tomorrow, Wednesday. We caught up with Amos to learn about his new book, and to gain some tips for startup entrepreneurs on how to figure out when you're actually ready to scale your sales team.

Sales 113
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Scaling Sales: Arming & Aiming – Objection Handling

Both Sides of the Table

This is part of a series on sales & marketing. I previously covered how early phase sales teams should be “evangelical&# and consultative in nature. The first post on scaling sales dealt with “aiming&# your sales teams – making sure they were focused on the right opportunities.

Sales 289
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The Changing Venture Landscape

Both Sides of the Table

I’m over-paying for every check I write into the VC ecosystem and valuations are being pushed up to absurd levels and many of these valuations and companies won’t hold in the long term. We can’t wait for customers to use the product for 12–18 months and do customer interviews or look at purchase cohorts. Are we in a bubble?”

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I Know Everybody Told You to Send Your Fund-Raising Decks as a Link.

Both Sides of the Table

Whenever you write your deck and send it out I think you should actually think to yourself, “my competitors are probably going to read this one day and this will be forwarded widely” and if your response isn’t “so what!” What should not be in your deck? Competition isn’t won or lost by your marketing decks?—?it’s

Funding 239
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5 Startup Challenges That Derail Many Entrepreneurs

Startup Professionals Musings

Funding is depleted before customer sales ramp up. One of the pitfalls of optimism is the expectation for early customer growth, and understating the real costs of design, development, and inventory. Don’t underestimate your own value as customers arrive, establishing a line of credit, and borrowing against inventory.

Startup 131
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Why you should never have a data room — the most counter-intuitive fund-raising advice you’ll ever…

Both Sides of the Table

Your historical trading information including financials and a “customer file” which shows the history of your transactions so that investors can run “cohort” analyses Customer reference, personal references, key team members, compensation, cap table, stock option plan, etc. and then asking to take a brochure home with you.

Funding 336
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Non-millennial Bootstrapping – These 50-Something Entrepreneurs Rejected VC $ And Nailed It

InfoChachkie

The problem is that stakeholders, like marketing and sales, don’t know what the latest version of the roadmap is. Greathouse: Having run these groups, I know all about the inherent friction between sales and marketing with regard to lead quality, volume, etc., That causes friction internally.