Customer Organization Software Review Study 
Startup Professionals Musings
AUGUST 24, 2022
As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). Leaders and investors need to know if you have and are tapping into your key sources of relevant data, including web analytics, sales management data, and customer relationship management (CRM) software.
Both Sides of the Table
MARCH 21, 2013
deliver profitable revenue that while on gross margins of 50% vs. software at 85-95% it is still profits to help you cover fixed costs. You don’t want to run the risk that having a PS business that takes your eye of off the ball of growing a large software business. That is the software business. rollout support.
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Startup Professionals Musings
MAY 23, 2022
One 11-year study of over 200 companies over a decade ago, detailed in the book “ Corporate Culture and Performance ,” found that those working on their culture improved revenue by 516%, and increased net income by 755%. This myth ignores the complexity surrounding ethical decision making, particularly within business organizations.
Startup Professionals Musings
APRIL 28, 2021
Thus I was pleased to see my own insights covered in a new book, “ Why Startups Fail ,” by Tom Eisenmann, a Harvard Business School professor, who has mentored many more entrepreneurs, and authored more than a hundred HBS case studies from real-world startups. Look for validation from your mainstream customers.
Startup Professionals Musings
AUGUST 28, 2019
One 11-year classic study of over 200 companies, detailed in “ Corporate Culture and Performance ,” found that those working on their culture improved revenue by 516%, and increased net income by 755%. This myth ignores the complexity surrounding ethical decision making, particularly within business organizations.
InfoChachkie
DECEMBER 2, 2009
As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.
Startup Professionals Musings
JULY 18, 2015
Be willing to work at all organization levels. It is not limited to the realm of the top executive or board of directors, who could bring in consultants for studies and analysis. Treat a startup as a customer, not a client. It also highlights all aspects of required customer service, satisfaction, loyalty and referrals to peers.
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