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CallFire Names Chief Revenue Officer

socalTECH

Santa Monica-based voice and text-platform provider CallFire is bolstering its executive ranks today with a new hire, saying that it has named Barbara Palmer as the company''s new Chief Revenue Officer. Palmer will head up business development, marketing, and sales for CallFire. READ MORE>>.

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Interview with Brian McKelvey, Worlize

socalTECH

It's built on a gaming platform, and is a way for users to create their own content and portions of that world. Brian McKelvey: I'd been looking around at all the social gaming platforms and virtual worlds online, such as Second Life, Farmville, and other apps on the Apple App Store for inspiration. How did the firm come about?

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Fans.lu Ties With Game Development Organization

socalTECH

is the brainchild of David Padula, Derek Padula, and Dave Delaney, who have created a platform to help developers monetize their games through merchandise sales. David Padula has served at Activision and Paramount Pictures; Derek Padula has worked as a game designer at Electronic Arts, Activision, and Seven Studios. READ MORE>>.

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Interview with Matt and Amanda MacNaughton, PromoJam

socalTECH

We spoke with Matt and Amanda MacNaughton , the brother and sister team behind PromoJam, to hear more about the company's platform. Amanda MacNaughton: PromoJam is an enterprise, social marketing technology platform. We also have a mobile platform, which integrates with Facebook, Twitter, and MySpace. What is PromoJam?

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How FilmBreak Is Bringing Data and Analytics To Hollywood, with Darren Marble

socalTECH

The beauty of platform is fans are signing into Facebook when fans engage with films on our site, and those film makers are collecting valuable data and page profiles on their audience. We're not necessarily the platform to help up-and-comers or amateurs to be successful. The remaining 20 percent are independent film-makers.

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Interview with Sara Bordo, NowLive

socalTECH

Bordo has previously served at Paramount and MGM, in addition to a stint at SocialVibe.com. Having done lots of those, I realized that there was a really great opportunity, from the standpoint of harnessing the higher quality in streaming platforms. Who are your customers? What is NowLive all about?

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How to Use Generative AI and LLMs to Improve Search

TechEmpower

Content Recommendations in Streaming Services While many streaming platforms suggest content based on viewing history, LLMs have the power to significantly elevate this experience. Ensuring Accuracy: How to Test Results Upon deploying AI-driven search tools, validating their accuracy is paramount.