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Startup Lessons From Pink Floyd’s Dark Side Of The Moon

InfoChachkie

Their deep understanding of their customers, an uncompromising drive to create a quality product and the courage to ignore the music industry's formulaic approach to producing hits resulted in the creation one of the top selling non-compilation albums of all time.

Startup 269
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Deal Hair: Is Your Startup More Like Russell Brand Or Bruce Willis?

InfoChachkie

Pattern matching involves identifying deal hair ; significant flaws which increase the deal's risk of failure. Such deals are ideally funded by customer dollars until the opportunity is adequately proven and/or management accrues an adequate level of experience. Share and Enjoy.

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Lean Startup Legend Steve Blank Discloses His Most Daring Guerrilla Marketing Tactics

InfoChachkie

Steve's first question was, “Who are our customers?" I) took the 300 latest cards, personally wrote a questionnaire and called 300 customers. SuperMac's main customer base were color desktop professionals. All of a sudden I now had customers telling what market, how to reach them and what applications are important.

Marketing 271
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The Impact Matrix: Prioritize Your 2013 Initiatives Using This Startup Ninja Tool

InfoChachkie

Dynamic, growing startups consistently identify more ideas and opportunities than they have the time or resources to pursue, including: entering into potential partnerships, developing new products and accessing emerging markets. This article previously appeared in Forbes. It is that time of year again - annual planning season.

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The Series A Crunch Is For Entrepreneurs Who Can’t Create Their Own Luck

InfoChachkie

Their demise, albeit painful in the short term, frees the employees (and in some cases the underlying technology) to pursue more productive opportunities. Customer dollars - Sophisticated entrepreneurs understand that the ideal source of capital is from customers’ wallets. There are no villains in the current Series A drama.

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6 Steps To Raising Venture Capital – Hint: Preparation Matters More Than Your Pitch

InfoChachkie

Step 1: The Person, Not The Firm – As Brad Feld and Jason Mendelson make clear in their book Venture Deals , entrepreneurs should identify specific venture partners, rather than target firms as a whole. Step 2: Get Personal & Give Freely – Once you identify a handful of potential VC partners, stealthily cyber stalk them.

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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

At Rincon Venture Partners , we have a laser focus on identifying groundbreaking adtech and business productivity SaaS solutions. This results in more effective ads with greater reach, deeper customer engagement and significantly better ROI. Share and Enjoy.

Content 171