Startup Professionals Musings

NOVEMBER 18, 2022

Customers today extrapolate their relationships not only from personal contact, but from every aspect of their interface with your company, including web site and social media interactions, access to peer reviews, as well as the actual services experience. Bolton, a distinguished Marketing Educator Award winner at the W.P.

Social Media 98

Social Media Technical Review Media Services 98

Tech.Co

DECEMBER 29, 2023

While the market isn't short of spritely, innovative entrepreneurs, harsh economic headwinds combined with a pullback in investor spending have made it harder than ever for budding businesses to break through. Verifying Looking for regular tech news straight to your inbox? 2023 hasn't been an easy year to be a startup.

Startup 213

Startup Generative AI Newsletter Tool 213

Startup Professionals Musings

MAY 19, 2023

But there is no magic formula on how to bring these together a second time, but I did see some good insights on the parameters in a classic startup business parable, “ Endless Encores ,” by Ken Goldstein, who advises startups and has built companies in technology, entertainment, media, and e-commerce. Eat your own dog food.

Startup 91

Startup Technical Review Entrepreneur Ideas 91

Startup Professionals Musings

DECEMBER 18, 2020

This distrust for the scripted message has led to a new demand for unfiltered marketing, and the emergence of business credibility heroes, like Elon Musk, with his bold statements about space travel, and sometime villains, such as Mark Zuckerberg defending Facebook privacy practices.

Customer 173

Customer Custom Social Media Technical Review 173

Both Sides of the Table

OCTOBER 21, 2009

On the third Wednesday of every month I co-chair a meeting called the SoCal VCA (venture capital alliance), which represents participants from all of the top venture capital firms in Southern California as well as prominent members of the Tech Coast Angels (TCA). We feature a prominent speaker at every event.

Venture Capital 241

Venture Capital Technical Review Southern California Company 241

Startup Professionals Musings

FEBRUARY 17, 2020

Customers today extrapolate their relationships not only from personal contact, but from every aspect of their interface with your company, including web site and social media interactions, access to peer reviews, as well as the actual services experience. Bolton, a distinguished Marketing Educator Award winner at the W.P.

Services 128

Services Social Media Technical Review Media 128

Startup Professionals Musings

MARCH 14, 2022

Market your solution and user benefits, not the mysterious technology behind it. There seems to be an insatiable demand from consumers for a better shopping experience, meaning they will pay a premium to a company that can present them a better match in products to their interests, without jeopardizing their good name.

Customer 137

Customer Custom Technical Review Symantec 137

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

JUNE 21, 2017

It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. Welcome to the “Participation Age” of marketing. Some say it’s happening today because it’s new, and technology makes it possible.

Marketing 59

Marketing Technical Review Social Media Activision 59

Startup Professionals Musings

AUGUST 23, 2020

But there is no magic formula on how to bring these together a second time, but I did see some good insights on the parameters in a classic startup business parable, “ Endless Encores ,” by Ken Goldstein, who advises startups and has built companies in technology, entertainment, media, and e-commerce. Eat your own dog food.

Entrepreneur 129

Entrepreneur Startup Technical Review Ideas 129

Startup Professionals Musings

AUGUST 12, 2017

Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late.

Tips 75

Tips Marketing Technical Review Startup 75

Startup Professionals Musings

MARCH 24, 2014

It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. Welcome to the “Participation Age” of marketing. Some say it’s happening today because it’s new, and technology makes it possible.

Marketing 95

Marketing Technical Review Social Media Startup 95

socalTECH

JULY 2, 2015

Los Angeles-based VUBIQUITY , a provider of content monetization technology and services for the entertainment and media industry, has teamed up with movie and TV service Rotten Tomatoes , the two said yesterday. Rotten Tomatoes provides ratings and reviews of movies and television shows. READ MORE>>.

Technical Review 100

Technical Review Entertainment Demand Content 100

Startup Professionals Musings

JUNE 22, 2019

It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. Welcome to the “Participation Age” of marketing. Some say it’s happening today because it’s new, and technology makes it possible.

Startup 98

Startup Technical Review Social Media Marketing 98

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. But don’t stop there.

Social Media 115

Social Media Media Startup Social Network 115

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. Although his focus is naturally on bigger companies, I contend that his recommended strategies apply equally well to entrepreneurs and startups: Demand a mindset of deep thinking for the long term.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

Startup Professionals Musings

DECEMBER 21, 2012

It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. Welcome to the “Participation Age” of marketing. Some say it’s happening today because it’s new, and technology makes it possible.

Customer 95

Customer Custom Marketing Technical Review 95

Tech Zulu Event

JANUARY 22, 2016

Social networking continues to be a superior force in marketing, especially Facebook. Costs for advertising on Facebook are increasing, due to high demand, and their profits continue to soar. Top 3 Important Facebook Marketing Trends to Watch and Emulate. According to emarketer.com , Facebook earns 65.5 That was $15.5

Marketing 40

Marketing Social Media Social Network Technical Review 40

Both Sides of the Table

SEPTEMBER 17, 2013

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. The best “MCNs” are in fact building strong technology businesses with rapid growth and strong, defensible assets. Europe is roughly the same as the US.

Company 339

Company Companies Technical Review Content 339

Startup Professionals Musings

JUNE 19, 2013

Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many entrepreneurs that focus on the basics of marketing too little and too late. Give yourself the “So-what?”

Startup 103

Startup Marketing Social Media Technical Review 103

Both Sides of the Table

SEPTEMBER 15, 2014

They point out perceived market risks, they might question the management team’s experience, they might worry about regulatory risk or incumbent competitive powers. Periodically we do portfolio reviews to evaluate whether we have enough diversified risk across the fund. Let’s just make sure we do it fairly.”

Funding 362

Funding Technical Review Ideas Startup 362

Startup Professionals Musings

JANUARY 6, 2023

Find market evidence of customers with means who are willing to pay for a solution. Be customer focused, not technology focused. Even adding money won’t do it – you need to create a committed and engaged team and partners for marketing and sales, as well as production and distribution. Pay attention to the market.

Tips 80

Tips Startup Satisfaction Ideas 80

Tech Zulu Event

APRIL 1, 2016

While the epicenter of tech innovation is undeniably Silicon Valley, a tide of new hubs emerging across the globe are gaining recognition. Our key markets are the U.S. and Canada – and we have offices in both locations, helping us to grow our key markets. Mohsin Ali Khan is the Head of Marketing at hide.me

Technical Review 40

Technical Review Startup Incubator Media 40

Startup Professionals Musings

JUNE 12, 2022

Internal corporate processes thwart innovation due to inherent inefficiencies of scale, high overhead, and the risk of impact on the corporate bottom line. Existing technologies have been “commoditized” globally. Customers today demand products and services personalized or tailored to local needs with embedded quality of life services.

Startup 126

Startup Artificial Inteligence Entrepreneur Offshore 126

InfoChachkie

JANUARY 27, 2014

Entrepreneurs are often drawn to celebrities, as they believe their startup will benefit from the celeb''s ability to garner media attention, which they hope will result in incremental revenue. In instances when the celebrity''s brand is aligned with the target market, such as Kim Kardashian''s promotion of ShoeDazzle, this approach works.

Entrepreneur 193

Entrepreneur Technical Review Hollywood Southern California 193

Startup Professionals Musings

OCTOBER 6, 2018

But there is no magic formula on how to bring these together a second time, but I did see some good insights on the parameters in a classic startup business parable, “ Endless Encores ,” by Ken Goldstein, who advises startups and has built corporations in technology, entertainment, media, and e-commerce. Eat your own dog food.

Startup 93

Startup Technical Review Entrepreneur Ideas 93

Both Sides of the Table

JUNE 28, 2018

My friend Michael Broukhim, founder & co-CEO of FabFitFun and I recently had a catch-up meeting for 3-miles on the Santa Monica “Bird Trail” No company has ever elicited so many questions by friends, colleagues, entrepreneurs, fellow VCs and journalists as has Bird, the company that pioneered the electronic scooter as a service market.

Santa Monica 256

Santa Monica Funding Startup Course 256

Startup Professionals Musings

SEPTEMBER 24, 2016

But there is no magic formula on how to bring these together a second time, but I did see some good insights on the parameters in a recent startup business parable, “ Endless Encores ,” by Ken Goldstein, who advises startups and has built corporations in technology, entertainment, media, and e-commerce. Eat your own dog food.

Startup 96

Startup Technical Review Entrepreneur Ideas 96

Startup Professionals Musings

SEPTEMBER 23, 2015

But there is no magic formula on how to bring these together a second time, but I did see some good insights on the parameters in a new startup business parable, “ Endless Encores ,” by Ken Goldstein, who advises startups and has built corporations in technology, entertainment, media, and e-commerce. Eat your own dog food.

Startup 106

Startup Technical Review Entrepreneur Ideas 106

SoCal Tech Calendar

OCTOBER 14, 2010

Back by popular demand, live website reviews to help you learn how the top-ranked website "STARS" earn the highest natural ranking in search. This is a must attend event to help business owners, marketers and webmasters increase their websites traffic, ranking and conversions. Techbizconnection. See [link] (more).

Search Engine Optimization 100

Search Engine Optimization Paid Search Social Media Demand 100

Startup Professionals Musings

JUNE 3, 2019

Market your solution and user benefits, not the mysterious technology behind it. There seems to be an insatiable demand from consumers for a better shopping experience, meaning they will pay a premium to a company that can present them a better match in products to their interests, without jeopardizing their good name.

Technical Review 78

Technical Review Symantec Social Network News 78

Startup Professionals Musings

DECEMBER 29, 2017

They seem shocked to learn that most professional investors and advisors, myself included, routinely decline such requests, due to costly litigation and administrative nightmares. Potential investors don’t need this data, except perhaps as part of a final due diligence after an initial signed agreement.

Technical Review 61

Technical Review Patents Ideas Social Media 61

Both Sides of the Table

NOVEMBER 8, 2010

Once this new service became popular then the media companies could control the rules of distribution & advertising. To say that the tech elite were cynical of Hulu’s launch would be an understatement , but by the time it launched just a few months later it was getting great reviews.

Hulu 292

Hulu Technical Review Content Advertising 292

Startup Professionals Musings

JULY 11, 2016

Customers today extrapolate their relationships not only from personal contact, but from every aspect of their interface with your company, including web site and social media interactions, access to peer reviews, as well as the actual services experience. Bolton, a distinguished Marketing Educator Award winner at the W.P.

Services 54

Services Social Media Technical Review Media 54

SoCal Delicious

SEPTEMBER 19, 2012

Ten Tech Entrepreneurs Who Are Putting LA on the Map. ” Residents of Northern California (everyone north of Bakersfield) don’t understand how we do it, constantly touting Palo Alto’s tech scene. Given Goldenberg’s Internet marketing prowess, I’m sure JustFab will continue to shape online retail for years to come.

Technical Review 75

Technical Review Entrepreneur Riot Games Southern California 75

Both Sides of the Table

MAY 5, 2011

Seattle should be the envy of any non Silicon Valley tech community in the country. awards dinner on Thursday night I started reflected on what it would take to “change the trajectory&# for Seattle or for any regional market, really. You need to have passionate tech entrepreneurs who want to build businesses locally.

Venture Capital 317

Venture Capital Technical Review Startup Press 317

Startup Professionals Musings

NOVEMBER 4, 2019

Thus, I’m more impressed with entrepreneurs who ask me to review their implementation plan, rather than listen again to their idea. I suggest you use social media, blogging, crowdfunding, or documented research to quantify a real demand from people who can afford it, and don’t have a better alternative already out there.

Ideas 94

Ideas Slides Technical Review Patents 94