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HG Insights Powers New Forrester Market Research Offering

socalTECH

Santa Barbara-based software developer HG Insights is powering a new market research offering from research and advisory giant Forrester, to power Forrester's new Business Technographics Service.

Research 133
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Ten Of The Top Tech Companies For Employees In LA

socalTECH

Demand Media. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. positions on its site, ranging from software, sales, marketing, to finance. range of software products, and which has offices in Calabasas and Santa Barbara. The now-public.

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Interview with Skyler Lucci, HeyTutor

socalTECH

The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. There's lots of noise in the on-demand tutoring space, especially connecting people virtually, however, in my experience, it's in the best interest of consumers to get in-person, local tutoring. What is HeyTutor? Here's the reason why.

Startup 113
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Selling Online In 2016 For The First Time – What Works When You Have A Blank Slate?

InfoChachkie

I ended up really relating to the nuance and intricacies of product supply and customer demand. As a UC Santa Barbara alum, do you have any advice for my UCSB students who desire to break into the fashion industry? What factors led you to consider augmenting your retail channel with direct, online sales?

Sites 100
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Zingle Raises $3M to Expand and Improve Messaging App Technology

Xconomy

The funding, provided by Santa Barbara, CA-based Rincon Venture Partners and Venice, CA-based CrossCut Ventures, represents the first institutional investment for Zingle. Blakely said he also intends to add sales and marketing resources to take advantage of increasing demand from businesses for Zingle’s messaging technology.

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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. For businesses like this, finding new ways to drive more of these high-value inbound sales calls is key. Those are the two main criteria.

Marketing 209
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Interview with Jason Lehmbeck, Datapop

socalTECH

That allows marketers to drive a significant increase in sales, and a reduction in cost on the back end. They're a local team out of Santa Barbara. We want to scale out our platforms to meet marketer demand, and build our platform to scale. Jason Lehmbeck: There are two core pieces to the technology.

Yahoo 171