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Readz Launches Mobile Marketing Tools, Backed by $7.15M

socalTECH

Woodland Hills-based Readz , a new startup that is aiming to help marketers quickly create microsites, landing pages, white papers, and other content, said today that it has raised more than $7.15M in funding, and launched its products. The company says it first raised funding in 2011, and has been operating in stealth mode.

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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

It’s what I call “ the evangelical phase ” of a company in which you’re out trying to persuade customers that a product you’ve designed is going to meet their needs better than other solutions on the market. This is a very important to do when you first start a company. So there you have it.

Sales 393
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Transportation Weekly: Uber’s spending habits, Tesla Model Y, scooters and AVs in Austin

TechCrunch LA

In many ways, this was like all the other Tesla events I’ve attended: the pumpy music and mood lighting, the designed-to-inspire kick off video, the Tesla superfans (pictured below), and the long lines for a brief test ride. The city is prepping for coming deluge by creating designated parking areas and other signage.

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Breg Partners With Redox to Improve Tracking of Orthotic Devices

Xconomy

For more than two decades, Breg has built and sold braces, splints, walking boots, and other devices designed to help rehabilitate injured patients. In August, it said it was teaming up with Boston-based Kinvey , which helps manage backend services for its customers’ software products.

Startup 40
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10 Modern Ways To Kickstart Your Business Website

Startup Professionals Musings

You don’t need a real book as a base for electronic books, as people now prefer something akin to a “white paper” on steroids. These are regular updates, usually monthly, via website and email that help with customer retention, and remind your customers that you are the expert in your industry. Widgets and badges.

Blogging 105
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10 Top Marketing Content Sources For Your Startup

Startup Professionals Musings

You don’t need a real book as a base for electronic books, as people now prefer something akin to a “white paper” on steroids. These are regular updates, usually monthly, via website and email that help with customer retention, and remind your customers that you are the expert in your industry. Widgets and badges.

Content 114
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10 Content Marketing Examples for Entrepreneurs

Startup Professionals Musings

You don’t need a real book as a base for electronic books, as people now prefer something akin to a “white paper” on steroids. These are regular updates, usually monthly, via website and email that help with customer retention, and remind your customers that you are the expert in your industry. Widgets and badges.