Development IP Marketing Outsource Development 
InfoChachkie
MAY 19, 2011
This series describes how entrepreneurs can craft company-changing agreements with BDCs, while avoiding Kiss of Death contract provisions. Intellectual Property (IP) provisions should ensure that both parties maintain the IP rights that they respectively own at the outset of the relationship.
InfoChachkie
FEBRUARY 11, 2013
IP Confusion – Questionable ownership of key intellectual property, including non-exclusive licenses, potential infringement of a third party’s technology and/or inappropriate use of open-source tools. As such, make it easy for investors to unequivocally evaluate the veracity of your venture's IP.
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socalTECH
AUGUST 26, 2019
For this morning's interview with an entrepreneur, we spoke with Thomas Russell , the Ceo and co-founder of ETC Solar (www.etc-solar.com), a Los Angeles startup developing technology to improve the efficiency and cost of solar cells. Afterwards, we heavily engaged with the solar cell community to identify product-market-fit.
socalTECH
NOVEMBER 13, 2012
If you're an application developer, sending emails through your application can be a chore. Jim Franklin: Web developers are good at building web applications. Our users are web develops, and technical people, who are the companies who are applying to TechStars, and who closely follow TechStars as a community.
socalTECH
APRIL 30, 2018
For this morning's interview, we caught up with Elizabeth Cholawsky , the new CEO of Santa Barbara-based HG Data (www.hgdata.com), which develops software which helps marketers and salespeople understand the "technology stack" of their potential customers and prospects. So, I cam on board. What were you doing before this?
Both Sides of the Table
MARCH 21, 2013
Importantly, make sure that you retain IP rights to your custom work which needs to be part of the engagement contract. At a minimum co-ownership of the IP. If not specified in contract you might find yourself with future litigation over IP. Integrate PS Work Into Sales & Marketing Processes.
InfoChachkie
MAY 16, 2011
Thus, you must first create the playbook by which an independent sales rep can readily sell your product, including: identifying objections and developing strategies to overcome them, creating reference accounts and establishing meaningful customer adoption. 4) Perform China Syndrome Market Analysis. 3) Attempt To License An Idea.
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