Sat.Apr 09, 2022 - Fri.Apr 15, 2022

Question: Do you know three types of advertising?

Berkonomics

If we never advertised, we’d never sell anything. Right? Perhaps right, but there are three major types of advertising, some requiring large outlays of cash, some not. The types of advertising. First, you can advertise your brand so that people recognize it when they see it in later materials.

10 Reality Checks On How To Get From Idea To Delivery

Startup Professionals Musings

Most people think innovation is all about ideas, when in fact it is more about delivery, people, and process.

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The First Day of the Etsy Boycott: Sellers Are Striking All Week

Tech.Co

In February, ecommerce platform Etsy revealed that a record fourth quarter had earned them $717.1 million in revenue and added 10 million active buyers. Etsy also hiked its transaction fees by 30%, raising the costs to sellers from 5% to 6.5% on each sale. Now, those sellers are responding.

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Kintara Snags $8.6M In PIPE

socalTECH

San Diego-based biopharmacetuicals developer Kintara Therapeutics said Thursday that it has raised $8.6M in a registered direct offering, selling 16,226,416 shares of its common stock plus warrants for an additional 16,226,416 shares. The company said it sold those shares at a price of $0.53 per share and warrant. The company did not disclose the investors in the sale.

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Can You Ask for Office Rent Relief? How to Manage Your Lease During COVID-19

Office leases are one of companies’ largest expenses, and if your whole team is working from home with no clear end in sight, you may be wondering what to do about your lease.

How compassion and inclusivity are helping Kindbody change the fertility industry

TechCrunch

When the topic of fertility comes up, we often hear hushed tones discussing someone else’s or their own journey through infertility. Sure, celebs have begun talking about it, but we’re rarely taught about it in health class. Nor is it typically a topic of discussion over holiday hors d’oeuvres.

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9 Business Model Components For New Business Funding

Startup Professionals Musings

New entrepreneurs are always looking for a shortcut in getting their venture story and plan across to investors, and closing on the funding they need.

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7 Keys To Evolving Your Leadership To Sustain Success

Startup Professionals Musings

Most of the entrepreneurs I have met are smart, but many are not always wise.

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5 Strategies To Help You Take Charge Of Your Own Life

Startup Professionals Musings

After many extended coaching sessions with entrepreneurs and small business owners, I’ve found myself wondering if my value-add was anything more than you could get by self-coaching.

Help 89

Impervious.ai Snags Seed Round

socalTECH

Los Angeles-based Impervious Technologies, a developer of APIs that connect into the Bitcoin Lightning Network, has raised a round of seed funding. Size of that round was not announced. According to the company, the funding came from CoinShares, NYDIG, Trammell Venture Partners, Fundamental Labs, Strategic Cyber Ventures, TEN-31 and others.

Obsidian Security Adds $90M For SaaS Security Efforts

socalTECH

Newport Beach-based Obsidian Security, a developer of software-as-a-service security tools, has raised $90M in its Series C funding round. The funding was led by Menlo Ventures, Norwest Venture Partners and IVP, with participation from existing investors Greylock, Wing and GV. As part of the funding, Obsidian said it has added Venky Ganesan to its board of directors. The company says it has now raised $119.5M in total financing.

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Troubles Swirl Around Faraday Future, As CEO Demoted

socalTECH

Troubles continue to swirl around Los Angeles-based electric vehicle company Faraday Future--which has yet to start shipping its vehicles--as its founder and CEO, Yueting Jia, has been demoted from his CEO post and placed back into his position as Chief Product Officer.

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IMDb TV Becomes Freevee

socalTECH

IMDb TV, the free ad-supported streaming service which is owned by Amazon, will be rebranded as Freevee, according to the Hollywood Reporter. The move was apparently made to help distinguish it from IMDb, the online information site which provides information about movies, directors, actors, and others. imdb freevee amazon content streaming movies

Mindbody Names Chief People Officer

socalTECH

San Luis Obispo-based cloud software developer Mindbody announced this morning that it has named Meisha Sherman as Chief People Officer. According to MindBody, Sherman will head up talent acquisition, organizational strategy, and leadership and professional development. Sherman most recently was Vice President of Global Human Resources for Envista Corporation, and also served at HP, Raytheon, and Bank of America.

EquityCoin Aims To Use Blockchain To Fund Affordable Housing

socalTECH

Irvine-based EquityCoin says it is hoping to use blockchain technology to help fund affordable housing. The startup--which has yet to raise funding, but is heavily promoting its crowdfunding efforts--says it was founded to both tackle affordable housing and a widening wealth gap using its own token. The company was founded by Akil Ash (Director of Technology), Michael McConnell (Director of Engagement), Jey Van Sharp (Chief Strategy Officer), Vernon J.

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Musk Makes $43 Billion Offer To Take Twitter Private

socalTECH

Elon Musk has made a bid to take Twitter private in a deal worth approximately $43 billion, according to a SEC filing from Musk this morning. In the filing, Musk offered to pay $54.20 per share for 100 percent ownership of Twitter. Musk announced the move on Twitter, saying "I made an offer." Musk is also CEO of Hawthorne-based SpaceX. twitter elon musk twit merger acquisition

Welcome Tech Raises $30M More

socalTECH

Los Angeles-based Welcome Tech, a startup that provides financial tools and services to immigrant families, has raised $30M in a new funding round, the company said this morning. The funding came from existing investors TTV Capital, Owl Ventures, SoftBank Group Corp's SB Opportunity Fund, Mubadala Capital, and Next Play Capital. The company said the funding comes on top of an earlier, $35M Series B funding roudn in April of 2021, and brings its total funding to $70M in total.

Flume Launches Enterprise Water Data Unit

socalTECH

San Luis Obispo-based Flume. flume enterprise water household monitoring data sensors

Halozyme Acquires Antares Pharma

socalTECH

San Diego-based Halozyme Therapeutics announced today that it has acquired Antares Pharma, a publicly held company which develops auto-injectors for medication. The company said it has agreed to pay $5.60 per share in cash for Antares, which values Antares at approximately $960M. The boards of both companies have approved the acquisition deal. Halozyme trades ont he NASDAQ as HALO, and Antares Pharma trades on the NASDAQ at ATRS. halozyme antares pharma merger acquisition lifesciene halo atrs

9am.health Gets $16M For Virtual Diabetes Care

socalTECH

San Diego-based 9am.health, which provides personalized treatment plans and other virtual care services for those with diabetes, has raised $16M in its Series A round, the company said today. The round was co-led by 7Wire Ventures and Human Capital and included new investors StartUp Health and Leaps by Bayer, plus existing investors Define Ventures and Founders Fund. The company says it has now raised $20M in total.

Genies Raises $150M, Joins Unicorn Club

socalTECH

Los Angeles-based Genies, a company that develops avatars and avatar creation tools for celebrities and others, has raised $150M in a funding round, which the company says gives it a valuation of above $1 billion. The funding was led by Silver Lake, and also included Bond, NEA, and Tamarack Global. The company uses the blockchain for powering its tools, which lets users create their own avatars, fashion accessories, homes, and more. capital venture avatar unicorn genies

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Elon Musk Sued Over Twitter Investment

socalTECH

Elon Musk, the CEO of Hawthorne-based SpaceX, has been sued over the timing of his announcement of his major investment in Twitter. Musk--who officially now lives in Texas but still spends much of his time in Los Angeles at SpaceX--recently became Twitter's largest individual shareholder.

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Fisker Sets Up Shop In India

socalTECH

Los Angeles-based electric vehicle developer Fisker says it has set up shop in India, and has opened up a new headquarters for operations in India in Hyderabad. The company said it will open up an operating entity called Fisker Vigyan India Pvt Ltd, which will focus on software development and embedded electronics, virtual vehicle development support functions, data analytics, and machine learning. Fisker says it plans to create up to 200 jobs in the new location.

Tealium Bolsters Board

socalTECH

San Diego-based tag management software developer Tealium said today that it has added a new board member to its board of directors. The company said that it has added Tonya Bradford, Associate Professor, Marketing and Inclusive Excellence Term Chair Professor at the University of California Irvine's Paul Merage School of Business, to its board. Bradford has 15 years of teaching experience, and has a Ph.D.

Miso Robotics Rolls Out Robotic Coffee Product

socalTECH

Pasadena-based cooking robot developer Miso Robotics has rolled out a new line of robots, this time, an automated coffee system. According to the company, it is rolling out its CookRight Coffee System with Panera Bread, which will evaluate and test the company's system.

TrueCar: Fuel Prices Spurring Unprecedented Interest In Electric Vehicles

socalTECH

Santa Monica-based online car selling marketplace TrueCar said today that it has run a study of 1,000 U.S. adults about their attitudes and shopping behaviors in regards to electric vehicles, and has found--unsurprisingly--that the recent rise in fuel prices has spurred "unprecedented" interest in electric vehicles. The company said survey found that the proportion of consumers who say they are "extremely likely" to purchase an EV increased by 50% from July 2021 (from 14% to 21%).

Studio Scores $50M For Creative Classes

socalTECH

Los Angeles-based Studio, which operates an online service which lets people take classes to bolster their creative skills, says it has raised $50M in a Series B funding.

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Evofem Names Bizdev Head

socalTECH

San Diego-based Evofem, which is developing a hormone-free contraceptive, said today that it has named Karina Fedasz as its new Head of Business Development. The company did not say where Fedasz has been recently, but spent her early career at JP Morgan. The company said Fedasz will oversee the company's business development, product and pipeline portfolios, new business ventures, and the advancement of access partnerships around the world. evofem executive biotech lifescience karine fedasz

Newegg Gets Into E-Bike Sales

socalTECH

City of Industry-based online e-commerce retailer Newegg has launched into the e-bike sales area, according to the company. The company said it is offering up a large assortment of electric bikes. The company is now offering up an educational video and other features to help consumers find e-bikes. E-bikes have been increasingly popular both for recreation as well as commuting. ebike electric bicycle cleantech ecommerce

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Clearlake-backed Perforce Buys Puppet

socalTECH

Perforce Software, which develops enterprise source code and other tools, and which is backed by Santa Monica-based private equity investor Clearlake Capital Group, plus Francisco Partners, has signed a deal to acquire Puppet, a developer of infrastructure automation software. Financial details of the deal were not announced. Puppet's software is used to deploy software into the cloud, and is available both as open source and commercial software.

Revive Selected For Real Estate Accelerator Run

socalTECH

Irvine-based Revive, a real estate fintech startup which offers up interest-free loans to people looking to fix up their homes before sale, says it has selected for the 2022 US REACH growth accelerator program. That startup accelerator is run by Second Century Ventures, the strategic investment arm of the National Association of Realtors. Revive was founded by Dalip Jaggi and Michael Alladawi.

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Report: US Funding Starlink Shipments To Ukraine

socalTECH

Shipments of Starlink terminals to Ukraine by Hawthorne-based SpaceX were quietly funded by the US Agency for International Development (USAID), according to a report from the Washington Post. The report said USAID paid $1500 each for 1,333 terminals to be sent to Ukraine, to help the company stay connected to the Internet, even as it has been attacked by Russian troops. ukraine starlink terminal internet connect elon musk

Troubles Swirl Around Faraday Future, As Founder Demoted

socalTECH

Troubles continue to swirl around Los Angeles-based electric vehicle company Faraday Future--which has yet to start shipping its vehicles--as its founder, Yueting Jia, has been demoted from his "executive officer" post and placed back into his position as Chief Product Officer.

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