Startup Professionals Musings

JANUARY 23, 2015

Marketing media content from real customers in real time is now commonplace via sites like Yelp, Foursquare, and online reviews. These usually provide a customer’s first impression of your offering, and should not be blatantly self-promotional, but instead informative, educational, and even entertaining. Real customers.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

OCTOBER 20, 2013

Marketing media content from real customers in real time is now commonplace via sites like Yelp, Foursquare, and online reviews. These usually provide a customer’s first impression of your offering, and should not be blatantly self-promotional, but instead informative, educational, and even entertaining. Real customers.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

APRIL 4, 2015

If you already have a strong customer base, create a brief survey to help you determine what social media sites they’re using and how to reach them in a targeted way. Your plan should include a well-designed web site, events, press releases, and search engine marketing (SEM). Don’t forget the metrics and analytics.

Social Media 108

Social Media Media Startup Tips 108

InfoChachkie

JUNE 2, 2014

We keep our eye on a handful of metrics, but we’re focused on customer satisfaction. This is a disruptive concept for the bridal industry so we need to spread awareness that bridesmaid dress rentals is an option and educate them on the process since it is new to women. Thousands of bridesmaids signed up before our site was even live.

Design 208

Design Customer Custom Satisfaction 208

socalTECH

JUNE 13, 2011

I developed the idea over the summer, articulated the vision, drew out the site, and then teamed up with other students at UCLA and started developing KarmaGoat. The site looks to be very well executed, where did you get the technology expertise to pull off the site? We have a really good team that brought this site up.

UCLA 256

UCLA Startup Ideas Help 256

SoCal CTO

MARCH 5, 2007

User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. However, Elgg could power 100,000 networks and it would make no difference - there is no revenue stream as we give everything away under a GPL license. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

Southern California 150

Southern California CTO Coach CTO Hire Social Media 150

Tech Zulu Event

FEBRUARY 5, 2014

For a full breakdown of each of our speakers’ backgrounds, visit our event info site ! He mentions double and triple bottom-lined companies and tells us investors are starting to require metrics to see measurable social and global value. . Bitcoin and the closure of nefarious exchange site, Silk Road.

Startup 95

Startup Google Education Venture Capital 95

Startup Professionals Musings

OCTOBER 18, 2010

This is the time to get creative, run pilot projects to look at ROI, and educate the whole team on objectives and activities. Implement metrics and analytics. Finally, remember that it takes time to establish and optimize your presence on social media sites. You can’t manage what you don’t measure. Marty Zwilling.

Social Media 95

Social Media Media Startup Blogging 95

Tech Zulu Event

MAY 9, 2014

We know language education is a huge market, with 1/7 of people around the world learning a new language. Something we didn’t know, mainstay education programs have < 1% course completion. They do this by strategically inserting words into your newsfeed with a cheeky gamifying component.

Startup 111

Startup Mobile Commerce Education 111

Xconomy

SEPTEMBER 23, 2016

The use of biological metrics and neuroscience in marketing is starting to expand to political research and campaign strategy-making. Menlo Park, CA-based Aleya Labs timed the launch this month of its first consumer app, political news and commentary site Contempo, so it would debut in the final weeks before the presidential election.

Technical Review 40

Technical Review News Social Media Startup 40

Tech Zulu Event

APRIL 1, 2015

However, social networking sites also have rules. If you are planning to go digital and employ social media marketing, you must educate yourself on these rules or all your efforts will go to waste. Measuring online metrics is important to give you direction in your digital strategy. The online-offline connection.

Guide 40

Guide Social Media Content Advertising 40

socalTECH

SEPTEMBER 23, 2008

I worked at Userplane, building social applications for sites like MySpace. We also just recently launched a standard API, which allows any social networking site to use our analytics code. We're going through the education process right now. Ian Swanson: Sometrics is a social analytics and advertising company.

Social Media 113

Social Media Advertising Social Network Userplane 113

socalTECH

NOVEMBER 17, 2010

Our metrics show that when people watch chips, they increase their tendency to want to watch that feature length film. They saw we were highly educated in that space, and because of my background, knew we understand traditional media and were able to address their issues. There was just some good hype around us.

Startup 190

Startup Los Angeles Content Hollywood 190

socalTECH

SEPTEMBER 23, 2008

I worked at Userplane, building social applications for sites like MySpace. We also just recently launched a standard API, which allows any social networking site to use our analytics code. We're going through the education process right now. Ian Swanson: Sometrics is a social analytics and advertising company.

Social Media 100

Social Media Advertising Social Network Userplane 100

Tech Zulu Event

SEPTEMBER 24, 2013

They would search through Craigslist and other jobs sites for a film crew and the process of finding people manually was quite cumbersome. We narrowed it down to key-metrics. RR: Yeah, I am really proud of how the site is looking. We have been meeting with film professionals and going over the site. Get noticed.

Content 81

Content Entertainment Startup Los Angeles 81

Tech Zulu Event

MAY 8, 2014

Startups have always pushed the edge by emailing investors they didn’t know, so overall, there’s been no transformation of the process, except now, with sites like ours, there is now a more streamlined way to do it.” Though that has been helpful, it’s been incremental, not transformational. ” Platform Focused.

Invest 83

Invest Platform Entrepreneur Paramount 83

Both Sides of the Table

JUNE 12, 2010

How did they end up with such an irreverent site and what was their objective? Currently offers 3mm books to over 5,000 higher education institutions in the US. Company grew by more than “400% each year” for past few years [assume growth metric = revenues]. Metrics: 2.5mm members, 1,000 brands, 2,500 sale events to-date.

Venture Capital 217

Venture Capital Capital Metrics Competition 217