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Can you create a great customer case study?

Berkonomics

Email readers, continue here…] How do you reach an audience that pays less attention to advertising then at any time in the past one hundred years? Given the statistics quoted above, you must find ways to have your consumers endorse your product publicly, and in a form that is divorced from looking like an advertisement.

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A good case study is worth many paid ads.

Berkonomics

Given the statistics quoted above, you must find ways to have your consumers endorse your product publicly, and in a form that is divorced from looking like an advertisement. People are more trusting of unknown third parties endorsing your product that they are of direct ads touting the benefits of the product in large, clear type.

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TechZulu Live to Premiere "TZLaw" at 5:15 p.m. PT Thursday, October 7, with IP Attorney Denise Grayson of "The Social Network"

Tech Zulu Event

PT as they kick off the new weekly tech law show "TechZulu Law" with a discussion with IP attorney Denise Grayson, who portrays the attorney of Eduardo Saverin in the film about the early days of Facebook, "The Social Network.". In "The Social Network" Denise portrays Gretchen, the attorney of Facebook co-founder Eduardo Saverin.

IP 81
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The Convergence of Social Media & Traditional Radio

Eric Greenspan

.&# What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. We track and record every call, email, post and tweet and we constantly bring our sponsors into the mix to share in the exposure.

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

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Should You Really be a Startup Entrepreneur?

Both Sides of the Table

The truth is that in my experience very, very few people really enjoy the “pure&# startup environment: months with no salary, months with no live product and lots of trial, error & rejection. Mostly you read about fundings, product releases, big valuations, and M&A. of your product. Great new product release.

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Should You Really be a Startup Entrepreneur?

Both Sides of the Table

The truth is that in my experience very, very few people really enjoy the “pure&# startup environment: months with no salary, months with no live product and lots of trial, error & rejection. Mostly you read about fundings, product releases, big valuations, and M&A. of your product. Great new product release.