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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). PPC is sometimes called “buying your way into search results.” Cost per click (CPC).

PPC 154
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Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company. Cost per click (CPC).

SEM 90
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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). PPC is sometimes called “buying your way into search results.”

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How To Make Freemium Customers Generate Revenue For Your Startup

InfoChachkie

Thus, we became one of the first ASP (aka SaaS) companies, by selling subscriptions of our screen sharing technology to customer service departments – the same market segment which had adopted BuddyHelp. We then sorted these email addresses by company and initiated targeted sales campaigns wherever we identified a critical mass of users.

Customer 162
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Interview with Lee Essner, AccessDNA

socalTECH

The product is broad, because it covers everything from ancestry testing to whole genome scan, to genetic predisposition testing, which tests if you might have a risk of diabetes or heart disease. In our case, we provide a link to our partners, as opposed to taking a user's name and email and selling that to people.

Content 150
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Why I’m Doubling Down on the Twitter Ecosystem

Both Sides of the Table

And better yet, the company has a product that will turn the stream into a lake. DataSift has a product that builds a permanent database for you of just the information you want to capture. Real-time information drives decisions about marketing spend on movie releases. What does that mean? Real-time information drives commerce.

Platform 307