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As An Entrepreneur, Are You Ready To Meet The Press?

Startup Professionals Musings

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. These days the media formats range from email, phone, radio, television, to social media. Social media includes blogs, social networks, and video-sharing sites.

Press 96
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Every Startup Needs To Be Ready To Meet The Press

Startup Professionals Musings

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. These days the media formats range from email, phone, radio, television, to social media. Social media includes blogs, social networks, and video-sharing sites. Marty Zwilling.

Press 105
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Have you fallen into the buggy whip trap?

Berkonomics

Record plants were noisy, dirty places, using chemicals I can only imagine now rest somewhere in the ocean, to electroplate the “stampers” and press the records. Email readers, continue here…] Here it is, not so many years later, and the signs are more subtle yet, but the speed of obsolescence is much faster.

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Can you create a great customer case study?

Berkonomics

Email readers, continue here…] How do you reach an audience that pays less attention to advertising then at any time in the past one hundred years? Using new tools in a social age. How do you reach this hyper -conscious audience?

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A good case study is worth many paid ads.

Berkonomics

Email readers, continue here.] There are a number of ways to do this effectively, including the use of social networks to create buzz, seeding product acceptance through early adopters or celebrities, or by creating a small niche market that shows unusual acceptance and more.

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8 Tips For Startups Preparing For The Media Spotlight

Startup Professionals Musings

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. These days the media formats range from email, phone, radio, television, to social media. Social media includes blogs, social networks, and video-sharing sites.

Media 118
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Six ways to make your site-app-product go viral.

Berkonomics

Not every new game-related site is a Steam, and surely not every social network is a Facebook. That compares with a reported 330 million for Twitter which had a nine-year head start and so much more free press from famous users over the years. Email readers, continue here…] Second: channels.

Sites 156