An Enchanting Conversation With Guy Kawasaki
InfoChachkie
SEPTEMBER 28, 2011
I even plan to use it in my upcoming UC Santa Barbara Entrepreneurial Selling class. As Guy notes in the accompanying video interview, his primary goal with Enchantment is to reach a broader audience, beyond the high-tech, startup world. Guy, how would your 2004 book, Art Of The Start , differ, if you were writing it today?
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