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How to Solve the Biggest Frustration Marketers Have With Social

Both Sides of the Table

It is what is commonly referred to as “vanity metrics” as in, “Look at how many more followers I got us! But if you want to be able to repeat your success on your next campaign you need to know more about how you drove those clicks: Which social platform were they published on? Or Likes – LIKES! Today awe.sm

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Netflix employees stage a trans solidarity walkout, pose list of demands

TechCrunch LA

The employees who participated in the walkout want Netflix to “adopt measures to avoid future instances of platforming transphobia and hate speech,” they wrote in a letter. But this is a watershed moment — as Netflix employees we have both the privilege and responsibility to create change on and off the platform.

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Driving User Engagement With FEM's Video Recommendations

socalTECH

Rachel Payne: FEM is a video discovery platform that provides quality, relevant video recommendations for any website, app, or content network that is seeking to drive more engagement around video. I was running the largest deals in the media and entertainment video area across many different Google products. What is FEM?

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Content World Turned Upside Down

SoCal Tech Calendar

Every aspect of the business of entertainment media and other content providers, and their traditional sources of revenue, are under assault by disruptive business models. Speakers: Richard Berger, Sr.

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How to Use Generative AI and LLMs to Improve Search

TechEmpower

Content Recommendations in Streaming Services While many streaming platforms suggest content based on viewing history, LLMs have the power to significantly elevate this experience. This nuanced approach can cater to the most specific of viewer moods and preferences, ensuring a seamless entertainment experience.

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Content World Turned Upside Down

SoCal Tech Calendar

Every aspect of the business of entertainment media and other content providers, and their traditional sources of revenue, are under assault by disruptive business models. Speakers: Richard Berger, Sony Pictures Home Entertainment; Scott Brovsky, , Disney Interactive Studios; Eric Garland, CEO, Big Champagne; Richard Neff, Neff Law Firm.

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Stem: Simplifying Payments For Creatives, With Milana Rabkin

socalTECH

Milana Rabkin: As a platform, we work on a consensus model. They can use Stem as a platform to distribute that content. As revenue comes back from the platforms and services they've monetized that content on, we automate the disbursement of payments to everyone at the same time. Currently, that's music and online video.