Entrepreneur, Paramount, Sales and Startup - Southern California Tech Central

6 Metrics On How Well Your Business Is Driving Demand

Startup Professionals Musings

MARCH 31, 2023

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Selecting the right sales channels is one of the first strategic decisions that every startup faces.

Metrics

Metrics Demand Paramount Content

6 Keys To Measuring Return On Investment In Marketing

Startup Professionals Musings

JULY 3, 2020

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Selecting the right sales channels is one of the first strategic decisions that every startup faces.

Marketing

Marketing Invest Demand Metrics

When Hiring Entrepreneurs, Ignore Their Resumes

InfoChachkie

OCTOBER 27, 2011

Note: This is the third installment in the Startup Team Building series. When hiring ATM Operators at a Big Dumb Company (BDC), assessing each candidate’s ability to execute predictable tasks is of paramount importance. As made clear in Optimistically Pessimistic , most entrepreneurs’ experiences are not linear. Who Not What.

Entrepreneur

Entrepreneur Paramount Startup Organization

Entrepreneur Startup Share Depends on Contribution

Startup Professionals Musings

APRIL 23, 2012

One of the first tough decisions that startup founders have to make is how to allocate or split the equity among co-founders. The easy answer of splitting it equally among all co-founders, since there is minimal value at that point, is usually the worst possible answer, and often results in a later startup failure due to an obvious inequity.

Startup

Startup Entrepreneur Equity CTO Hire

Startup Children – How To Parent An Entrepreneur (Part III) - Board Games Can Teach Children Negotiating And Risk Taking Skills

InfoChachkie

JULY 18, 2011

Seuss’ Green Eggs and Ham and Marcia Brown’s Stone Soup , the seemingly innocuous board game Monopoly has played a pivotal role in the edification of several generations of entrepreneurs. If you haven’t already subscribed yet, subscribe now for free weekly Infochachkie articles! This is worthwhile, real-world lesson.

Entrepreneur

Entrepreneur Startup Outsource Development Paramount

Create An Industry Alliance Entrepreneurs: Need Friends On The Startup Playground

InfoChachkie

JULY 26, 2010

Entrepreneurs can emulate de la Guerra’s strategy and make their adVenture appear far larger than reality and thus increasing its influence and market reach while discouraging competitive threats by creating an industry alliance. The same phenomenon is true for startups.

Entrepreneur

Entrepreneur Santa Barbara Startup Conference

13 Red Flags To Avoid In Your Investor Funding Pitch

Startup Professionals Musings

NOVEMBER 21, 2016

After listening to hundreds of startup pitches, and reading even more business plans, most new venture investors develop their own favorite list of “red flags” that signal the beginning of the end of their interest. Every startup needs focus, due to limited resources, so setting irrational goals implies overall poor business acumen.

Funding

Funding Startup Innocal Entrepreneur

Interview with Brian McKelvey, Worlize

socalTECH

JUNE 23, 2010

Earlier this month, Los Angeles-based startup Worlize (www.worlize.com) announced it had received a seed round of funding, and launched a firm to focus on social gaming and chat. The firm's CEO is Brian McKelvey , who we caught up with recently to learn more about his background, the firm, and the market it hopes to serve. READ MORE>>.

Social Network

Social Network JavaScript Startup Platform

Splitting Startup Equity for Your Piece of the Pie

Startup Professionals Musings

NOVEMBER 8, 2010

One of the first tough decisions that startup founders have to make is how to allocate or split the equity among co-founders. The easy answer of splitting it equally among all co-founders, since there is minimal value at that point, is usually the worst possible answer, and often results in a later startup failure due to an obvious inequity.

Equity

Equity Startup CTO Hire CTO Coach

6 Critical Marketing Metrics To Nail Today’s Buyers

Startup Professionals Musings

OCTOBER 21, 2015

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Selecting the right sales channels is one of the first strategic decisions that every startup faces.

Metrics

Metrics Marketing Demand Paramount

6 Demand Generation Metrics To Quantify Marketing ROI

Startup Professionals Musings

JULY 9, 2018

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Selecting the right sales channels is one of the first strategic decisions that every startup faces.

Metrics

Metrics Demand Marketing Paramount

Ten Of The Top Tech Companies For Employees In LA

socalTECH

NOVEMBER 9, 2012

popped up consistently in an informal (and highly non-scientific poll) of a number of readers, executive recruiters, and others in the Los Angeles area, who cited growth, brand, profitability, and other factors in their suggestions to us of the top companies. positions on its site, ranging from software, sales, marketing, to finance.

Technical Review

Technical Review Company Companies Southern California

Interview with Matt and Amanda MacNaughton, PromoJam

socalTECH

MARCH 29, 2012

How did you two start the company? We were written up by several tech publiications, including TechCrunch and Mashable, and suddenly every single label was calling us, that day. We ended up promoting a listening party for Rihanna, music for Pearl Jam, and are now working with every single label in the world.

Social Media

Social Media Startup Platform Media

Making Revenue Sharing And Cost Savings Deals Work – Sharing Means Caring

InfoChachkie

APRIL 7, 2010

Despite the pathetic nature of Barney deals, the big purple dinosaur offered sound business advice to entrepreneurs in a TV episode entitled, “Sharing means caring.” Sharing changes the dynamic of the sales process. This congruence greatly reduces the friction of the sales process while strengthening the integrity of the relationship.

Resource

Resource Paramount Press Metrics

How to Develop Your Fund Raising Strategy

Both Sides of the Table

JANUARY 16, 2012

I raised money as an entrepreneur, like you, in 1999, 2000, 2001, 2003 and 2005 for two different companies. Fund raising (as is much of life) is a sale – pure and simple. As with any sales campaign you need to: Qualify your buyers early so you focus your scarce resources on people likely to buy your product. .

Develop

Develop Development Funding Venture Capital

Southern California Tech Central

6 Metrics On How Well Your Business Is Driving Demand

6 Keys To Measuring Return On Investment In Marketing

Trending Sources

When Hiring Entrepreneurs, Ignore Their Resumes

Entrepreneur Startup Share Depends on Contribution

Startup Children – How To Parent An Entrepreneur (Part III) - Board Games Can Teach Children Negotiating And Risk Taking Skills

Create An Industry Alliance Entrepreneurs: Need Friends On The Startup Playground

13 Red Flags To Avoid In Your Investor Funding Pitch

Interview with Brian McKelvey, Worlize

Splitting Startup Equity for Your Piece of the Pie

6 Critical Marketing Metrics To Nail Today’s Buyers

6 Demand Generation Metrics To Quantify Marketing ROI

Ten Of The Top Tech Companies For Employees In LA

Interview with Matt and Amanda MacNaughton, PromoJam

Making Revenue Sharing And Cost Savings Deals Work – Sharing Means Caring

How to Develop Your Fund Raising Strategy

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