category partnerships 
Tech.Co
OCTOBER 28, 2020
A just-announced partnership between the social giant TikTok and the ecommerce giant Shopify could mint a brand-new class of TikTok-friendly ecommerce stores. How the Partnership Works. The new team-up has a lot of moving parts: Shopify even termed it a “first-of-its-kind” partnership in its announcement blog post.
Startup Professionals Musings
MAY 15, 2020
As an angel investor, I see plenty of startups focusing on building an innovative product, but I’m looking for the few who are also leading with an exponential growth strategy, to put them in the category of the next Amazon or Google. Produce memorable product demonstrations or videos.
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Startup Professionals Musings
FEBRUARY 24, 2017
Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). The “product” value is difficult to quantify, the costs are nebulous, and entrepreneurs have to clone themselves to scale the business.
socalTECH
SEPTEMBER 29, 2011
We break it down by a number of vertical categories, including Indulgent--all about food, wine, and alcohol; Active--outdoor athletic endeavors; and Creative, which is arts and crafts. Finally, we have an Eclectic category, which are interesting activities which don't fit into any of those other buckets.
Startup Professionals Musings
AUGUST 31, 2018
These days, customers remember the total experience with a company longer than they remember the price they paid. Instant global communication now makes it easy to reach new markets without rethinking your entire product strategy. Expand your product line, staying close to the core. Pursue strategic alliances and partnerships.
SoCal Delicious
MAY 6, 2012
where entrepreneurs share their stories. 63 Los Angeles Entrepreneurs To Be Proud Of By mario on May 2, 2012 in Features , grid. Free Corporations For First-Time Entrepreneurs. Right now they’re setting up 500 free corporations for first time entrepreneurs. Here are 62 63 Los Angeles entrepreneurs we can be proud of.
socalTECH
NOVEMBER 28, 2016
There has not been a lot of industry innovation here, and prices area always super high. We found that, in our own frame business, we could have the coolest frames in the world, at the best prices, but we ended up competing against Rayban or Oliver Peoples or Dior, which is very difficult. It's significantly larger than sunglasses.
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