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Bird Integrates With Google Maps

socalTECH

Santa Monica-based on-demand scooter and bicycle company Bird has integrated its rentals with Google Maps, the company announced this morning>. The integration deal is one of several that Google Maps has just inked with on-demand, micro-mobility scooter providers, including one announced yesterday with Spin.

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Goodreads Sees Boost From Google eBooks

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Santa Monica-based GoodReads , the online book discussion community run by Otis Chandler, is seeing a nice uptick in its traffic after the launch of Google's eBook store Monday. According to Chandler, the firm's reviews have been appearing in Google Books for some time. READ MORE>>.

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Viewdle Being Acquired By Google, Says Report

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Viewdle , a developer of computer vision technology which is venture backed by Anthem Ventures and Qualcomm, among others, is in the midst of an acquisition by Google , according to reports today. The rumored price for the firm is around $30M. The original report came via Forbes, with followup from TechCrunch. READ MORE>>.

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Tecca, Backed By Best Buy, Launches Personal Electronics Shopping Service

socalTECH

Santa Monica-based Tecca said today that it has launched a new, personal electronics shopping and information service with the backing of Best Buy Co. Tecca's software currently runs on Apple iPhone and Google Android devices, and the firm said it will be offering up mobile web, PC, and tablet versions later this fall.

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MomentFeed's New Service Aimed At Local Marketing For Brands

socalTECH

Santa Monica-based MomentFeed , the developer of analytics software used to help retailers understand the link between their retail locations and mobile consumers, said this week that it has rolled out a new offering called LocalVoice Community Management. Pricing on the new service was not announced. READ MORE>>.

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Triptrotting Adds Events and Activities

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Santa Monica-based Triptrotting , which helps match travelers with like-minded locals, is expanding this morning, saying that it has added a new "Social Activities" feature to help users find activities by location, date, time, and price. Triptrotting said it now has expanded to over 2,000 cities worldwide. READ MORE>>.

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Tech and Entertainment Have a Home in Silicon Beach

Tech Zulu Event

The real estate impact of this activity can probably be traced to the 2011 arrival of Google in the Frank Gehry-designed “binoculars” building on Main Street in Santa Monica. But it was the low-key, creative beach vibe of Venice and Santa Monica that spurred a spate of start-ups to seek offices and homes.