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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

He had an idea for a startup that would help consumers better book service jobs and would take on Service Magic, which he believed had a business model that could be disrupted. MyTime aims to be the first industry-wide platform to help create consistency across the SKUs in services businesses. The company was called Red Beacon.

CTO Coach 359
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Sales Kids With Grit – Web 2.0 Paper Routes

InfoChachkie

Surely a savvy, modern-day entrepreneur can utilize online tools to leverage young peoples’ collective energy and fervor. . Rather than pining for the past, the demise of the paperboy represents a huge opportunity for an entrepreneur who can harness the talents of enterprising 12 – 17 year olds. free weekly Infochachkie articles!

Web 2.0 222
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How To Size Your Marketing Budget For Funding

Startup Professionals Musings

There are multiple low-cost website tools available, like Adobe Dreamweaver, which allow you to do your own work and save thousands of dollars, but a budget of $10,000 is a good starting point. Use social media and Search Engine Marketing (SEM) to start. Promotions that appeal to the wrong customers won’t help you.

Marketing 102
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5 Startup Marketing Actions to Impress Investors

Startup Professionals Musings

There are multiple low-cost website tools available, like Adobe Dreamweaver, which allow you to do your own work and save thousands of dollars, but a budget of $10,000 is a good starting point. Use social media and Search Engine Marketing (SEM) to start. Promotions that appeal to the wrong customers won’t help you.

Marketing 106
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Five Elements of a Credible Startup Marketing Plan

Startup Professionals Musings

There are multiple low-cost website tools available, like Adobe Dreamweaver, which allow you to do your own work and save thousands of dollars, but a budget of $10,000 is a good starting point. Use social media and Search Engine Marketing (SEM) to start. Promotions that appeal to the wrong customers won’t help you.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. As long as you have a well architected site that allows Google to properly spider your content, spend the rest of your time and money focusing on maximizing the remaining marketing tools listed below. As described more fully in Thrill The Messenger.

Customer 164
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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine.