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Spooky thought: Where would we be without our supporters?

socalTECH

Without all of you, we wouldn't be able to keep you updated on Southern California's high tech news and companies. Binary Pulse Technology Marketing (www.binarypulse.com). Key Information Systems (www.keyinfo.com) Providing IBM Storage Solutions. Thanks in particular to: Sponsors. Redpoint Ventures (www.redpoint.com).

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Reflections on 2020: Kelly Perdew, Moonshots Capital

socalTECH

Every year, we feature the year end reflections of founders, CEOs, investors, and others in Southern California's high tech community. We'll be posting these throughout the next two weeks. Today, we have Kelly Perdew , Co-founder and General Partner of Moonshots Capital.

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Thanks to our sponsors!

socalTECH

Binary Pulse Technology Marketing (www.binarypulse.com). Need office or Tech Space? Middle Market Investment Banking. Key Information Systems (www.keyinfo.com) Providing IBM Storage Solutions. PricewaterhouseCoopers' Vision To Reality Program for Emerging Tech Companies. Redpoint Ventures (www.redpoint.com).

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8 Brand Models To Attract Your Perfect Fit Customer

Startup Professionals Musings

As they watched their market share dwindle instead, they realized too late that these segments were already defined, and they needed a new focused brand to attract customers from other segments. The result will be less visibility, slower growth, with fewer delighted customers and little word-of-mouth marketing.

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Thank you to our sponsors and advertisers

socalTECH

Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Binary Pulse Technology Marketing (www.binarypulse.com). Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report.

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Bridging The Gap Between Students And Startups, With TechLA

socalTECH

Steve is helping to spearhead the efforts of TechLA Internships (techla.internships.com), an online site which lists local internships at high tech companies for college students. We often run into students who say: I have an internship opportunity with Google, Microsoft, or IBM--why should I look at a startup? READ MORE>>.

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Thanks to our sponsors!

socalTECH

Binary Pulse Technology Marketing (www.binarypulse.com). Need office or Tech Space? Middle Market Investment Banking. Key Information Systems (www.keyinfo.com) Providing IBM Storage Solutions. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report.