socalTECH

SEPTEMBER 16, 2020

North Hollywood-based Yapi , a provider of paperless communications and account management software for dental practices, says it has raised a round of growth investment from M33 Growth. Financial details of that investment were not announced. YAPI's software allows dental practices to automate administrative tasks.

North Hollywood 113

North Hollywood Software Funding Hollywood 113

socalTECH

FEBRUARY 4, 2014

Santa Monica-based voice and text-platform provider CallFire is bolstering its executive ranks today with a new hire, saying that it has named Barbara Palmer as the company''s new Chief Revenue Officer. Palmer will head up business development, marketing, and sales for CallFire. READ MORE>>.

Paramount 223

Paramount Santa Monica Hollywood Platform 223

socalTECH

JANUARY 27, 2016

Los Angeles-based creative video crowdsourcing site Tongal has named a new, Chief Marketing Officer, saying it has named Amanda Malko to the new position. Malko was previously CMO of digital marketing agency 360i. She has also served at The Associated Press and Massive Incorporated.

Marketing 100

Marketing Press Advertising Sites 100

socalTECH

DECEMBER 12, 2019

Malibu-based CurtCo a new startup founded by a veteran of the magazine business, is taking on the podcasting market, and has launched what it says is a new "podcast platform".

Malibu 100

Malibu Report Hollywood Platform 100

TechCrunch LA

MAY 21, 2019

For over 100 years entrepreneurs have come to Hollywood to try their luck in the dream factory and build an empire in the business of storytelling. Sitting at the intersection of these two market forces are companies like AmazeVR, which is hoping to beat the odds.

Chief Technology Officer 211

Chief Technology Officer Content Hollywood Netflix 211

socalTECH

JUNE 11, 2018

For our interview this morning, we caught up with Scot Lawrie , the President and technical Co-founder of Los Angeles-based Coverfly (www.coverfly.com), and John Rhodes , Coverfly's head of Marketing and Business Development, to learn a bit more about the early stage, bootstrapped startup focused on Hollywood script writers.

Technical Review 100

Technical Review Hollywood Platform Competition 100

TechCrunch LA

NOVEMBER 23, 2020

Boulevard , a spa management and payment platform, has raised $27 million in a new round of funding despite a business slowdown caused by the COVID0-19 pandemic. They spoke with salon owners in Beverly Hills, Hollywood and other trendy neighborhoods trying to get a sense of where software and services were falling short.

Software 323

Software Beverly Hills Los Angeles Equity 323

Tech Zulu Event

NOVEMBER 11, 2013

Hard to believe another Digital LA Silicon Beach Fest Hollywood is happening this week back-to-back with the new LA Tech Summit produced by Cornerstone. LA Tech Summit takes place the following day and takes a more comprehensive look at the entire tech eco-system in Los Angeles, not just Hollywood.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

socalTECH

FEBRUARY 3, 2015

marketing platform tools social hollywood content youtube downey team epoxy' Epoxy is venture backed by Upfront Ventures, Time Warner Investments, Bertelsmann Digital Media Investments, Advancit Capital, Greycroft Partners and Robert Downey Jr.''s s Downey Ventures. Epoxy''s founders came out of Team Downey. READ MORE>>.

Downey 100

Downey Bertelsmann Hollywood Tool 100

Startup Professionals Musings

FEBRUARY 4, 2017

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content and budget are smaller than ever.

Marketing 82

Marketing Demand Startup Customer 82

Startup Professionals Musings

OCTOBER 5, 2013

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content and budget are smaller than ever.

Marketing 104

Marketing Demand Startup Customer 104

Both Sides of the Table

FEBRUARY 18, 2020

To time-restrict content requires an entirely new platform, one that only Quibi can support to date. Meg spoke about how Quibi first built out the technology platform and only then exposed it to content creators, and how technology is primary to the platform both in content creation as well as how customers will experience the content.

Content 244

Content Netflix Platform Mobile 244

Tech Zulu Event

AUGUST 6, 2012

Spearheaded by Alex Donn , the event was designed for both technical and non-technical attendees to build apps over the course of a weekend at Io/La , an incubator/co-work space in the heart of Hollywood. We walked over down to Hollywood Blvd. Only in Hollywood are you able to mash up Superheroes and Geeks in one big room!

Hollywood 82

Hollywood Mobile HTML JavaScript 82

Startup Professionals Musings

SEPTEMBER 2, 2012

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content and budget are smaller than ever.

Customer 100

Customer Custom Marketing Demand 100

TechCrunch LA

NOVEMBER 4, 2019

Next she took to Instagram, a new social media platform that quickly became the most effective tool in a blogger’s toolkit. I feel this responsibility to my industry to put the best business practices I’ve learned along the way into a platform so I can help other influencers.”. We are in phase three of the influencer economy.

Platform 170

Platform Marketing Tool Venture Capital 170

socalTECH

NOVEMBER 21, 2011

The offering--the first foray into added services for the site--will provide professional headshots, professional demo reel, and one year of access to its job platform, for $499. GotCast is marketing the package to loved ones interested in getting discovered by Hollywood and on Madison Ave.

Hollywood 183

Hollywood Sites Los Angeles Platform 183

socalTECH

MAY 17, 2017

Ted Dhanik is co-founder and CEO of West Hollywood-based engage: BDR (www.engagebdr.com), which recently just launched an influencer marketing platform aimed at Instagram.users. Ted was an executive at Myspace, as VP of Strategic Marketing, and was at LowerMyBills before that.

Advertising 183

Advertising Platform West Hollywood Content 183

socalTECH

AUGUST 27, 2021

UTA, the talent, entertainment, and sports agency, said this week that it has linked with Rally, a new "social token fan engagement and monetization platform", to help its creators, artists, celebrities, athletes, and to launch their own social tokens. Financial details of the deal were not announced.

Education 113

Education Platform Entertainment Content 113

socalTECH

NOVEMBER 17, 2011

Despite the proximity to Hollywood and the entertainment world, in the world of Southern California startups, actually combining the two world is quite difficult. Sara Bordo: My co-founder, Brad Sexton and I, both come from the Hollywood studio world. We spoke with Sara Bordo , the firm's founder and CEO, about the company.

Paramount 187

Paramount Entertainment Hollywood Content 187

Startup Professionals Musings

JUNE 4, 2011

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content and budget are smaller than ever.

Marketing 91

Marketing Startup Demand Customer 91

TechCrunch LA

DECEMBER 16, 2019

Now the company is launching a true crime podcast, to tap into another potentially high-growth market, on the iHeartMedia and Apple platforms. For now, Solve is content to be a studio producing ad-supported media for platforms like Apple, Snap, Facebook, iHeartMedia, and other distributors, according to Wright.

Social Media 131

Social Media Media Startup Mobile 131

socalTECH

JULY 22, 2020

Factory , also based in Los Angeles, has selected its platform. Factory is a distributor and content producer that acquires, develops, and markets movies, TV series, and other pop culture programming. Financial details of the deal were not announced. Whip Media says that Shout!

Media 113

Media Entertainment Content Los Angeles 113

TechCrunch LA

MAY 26, 2018

just past the AMC Center) , the virtual reality game-maker Survios planted its first flag in the market for location-based gaming. But that’s still a far smaller market than the 10 million game consoles that were sold in the U.S. Earlier this year, in a small, grey-walled storefront inside a very large mall in Torrance, Calif.

Torrance 180

Torrance Los Angeles Entertainment Platform 180

socalTECH

DECEMBER 5, 2013

Josef Holm: Tubestart is a crowdfunding platform for YouTube creators, web series creators, and for digital video in general. The main difference between the mainstream platforms and us, is first, that we have really, really great hands-on support people who only do video all day long, which has a significant impact. READ MORE>>.

Content 231

Content Platform Sites Web 231

SoCal Tech Calendar

SEPTEMBER 16, 2011

Thursday, September 22, 2011 -- Tubefilter Hollywood Meetup  September 2011: Gettin' Social in Online Video. It's clear that being asuccessful online video producer is about being both a creator and a marketer. This year we have been exploring how YouTube and its partner program have opened a clear path to online video monetization.

Tips 100

Tips Hollywood Tool Platform 100

socalTECH

MARCH 16, 2015

Los Angeles-based FameBit (www.famebit.com) has developed a new platform which lets any content creator connect with brands, without the need for an agency or MCN, to help them grow their content and network. We have a 98 percent approval rate on our platform. But, how do you pay for that content and creativity? It''s been going great.

Content 100

Content Platform Startup Marketing 100

TechCrunch LA

APRIL 23, 2018

The account “hack” was architected by brud as part of an ongoing virtual reality drama playing out on Instagram and other social media platforms between avatars it had developed, all designed to attract media attention, according to people with knowledge of brud and its plans. ” That was a lie. It worked. .

Social Media 254

Social Media Los Angeles Media Geni 254

socalTECH

MAY 12, 2017

The way we're doing that, is we are creating video content, which we distribute across social platforms. We saw a huge gap in this market in terms of car content, and took a young, fresh, and different look at what it is to be a car enthusiast. Talk a bit more about your cross platform strategy?

Media 177

Media Content Platform Artificial Inteligence 177

socalTECH

JULY 27, 2015

One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Where do you fit into the mobile ad market? We make websites, and we make banners, primarily for the entertainment industry and Hollywood.

Hollywood 100

Hollywood HTML Software Review Advertising 100

socalTECH

FEBRUARY 22, 2018

Beverly Hills-based live-streaming and on-demand video content provider LiveXLive has shifted its public listing to the NASDAQ Capital Market, the company said on Thursday, and is now trading as LIVX. LiveXLive says its platform and app, deliver premium live-streamed and on-demand video content from live music events and festivals.

Beverly Hills 113

Beverly Hills Demand Content Platform 113

socalTECH

MAY 23, 2012

How do a bunch of German moviemakers end up in Los Angeles, running a site helping studios to market and promote their films via their venture backed startup? Tobi Bauckhage: We are a movie recommendation and discovery platform. We used that platform to start engaging audiences with movies and that data, and built up.

Startup 164

Startup Paramount Netflix Entertainment 164

Startup Professionals Musings

MAY 2, 2010

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content and budget are smaller than ever.

Marketing 55

Marketing Startup Demand Customer 55

Both Sides of the Table

FEBRUARY 18, 2013

I called this trend “ Torso TV ” because the “head” of consumption (largest number of views) was dominated by platforms that had massive distribution (think TV stations, radio or retail outlets that sell CDs and DVDs. easy sharing (through social networks or platforms like YouTube). think Apple.

Startup 380

Startup Media Content Platform 380

socalTECH

MAY 10, 2012

Beer and his co-founder saw that promising, talented actors and actresses did not have a good way to truly break into the industry, and decided to combine the world of digital video with Hollywood to give some of that talent a chance to break into the industry through his new startup, StarCast Auditions (www.starcastauditions.com).

Startup 229

Startup Hollywood Ideas Content 229

socalTECH

SEPTEMBER 26, 2012

We are building a robust social gaming platform with a specific focus on sports games. If you look at the marketplace, and the people who are just doing sports and social, the sports games market is very fragmented. We've started with a robust platform in Facebook, and now we're pushing hard in mobile. Scott Philp: Absolutely.

Mobile 248

Mobile Platform Startup Examples 248

socalTECH

JANUARY 7, 2013

Pipewave , an online video marketing strategy firm headed by Paul Boruta, has been acquired by Zefr , the firms announced today. Pipewave, which was founded by Paul Boruta and Jonathan Tushman, provided online video creative and media optimization platform for marketers, agencies, and publishers.

Content 153

Content Platform Media Marketing 153

socalTECH

JANUARY 11, 2019

In terms of artist side, the reason they use us is an alternative to radio promotion and marketing. It's a vehicle for marketing new releases, no pun intended. For example, they might want to see what version of a song to put on an EP or not, or which songs they might want to put additional marketing behind on other platforms.

Startup 113

Startup Advertising Marketing Platform 113